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Behind the US/Worldwide Weekend Box Office – 8/23/15

  OPENINGS:  With a $10M production budget (and tens of millions in marketing on top), the $10.6M weekend for SINISTER 2 (Blumhouse/Gramercy/Focus/Universal) will test Blumhouse’s ability to make money out of just a...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3/13/16

  OPENINGS:  The Saturday bump for 10 CLOVERFIELD LANE (Bad Robot/Paramount) was 8%, a solid number for its genre that indicates good word of mouth.  That gave it a $25.3M weekend, a bit higher than Friday indicated, alt...
by Mitch Salem
 
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Behind the US/Worldwide Box Office – 8.26.2018

  OPENINGS:  It’s very possible that the news is going to get even worse for THE HAPPYTIME MURDERS (H Brothers/Black Bear/STX), which is grimly insisting on a studio estimate of the best Sunday hold in the weekend&#...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.6.2022

  OPENINGS:  The male 18-34 demo was again at the center of the box office, largely fueling the $23.5M start for JACKASS FOREVER (Paramount), not quite at the level of the last product of the franchise, 2013’s Bad G...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.3.2019

  OPENINGS:  A MADEA FAMILY FUNERAL (Lionsgate) launched at $27.1M, and with the exception of the outliers Madea Goes To Jail ($41M) and A Madea Christmas ($16M), that puts it in the standard $21-30M range of the franchis...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.14.2023

  OPENINGS:  Despite a launch scheduled around Mother’s Day, BOOK CLUB: THE NEXT CHAPTER (Focus/Universal) had a soft start with $6.5M.  That’s less than half the $13.6M for the first Book Club in 2018, and a...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.7.2019

  OPENINGS:  At $53.5M, SHAZAM (DC/New Line/Warners) had the lowest opening weekend of the current DC run of superhero movies (it was also below all the Marvel openings), but it was produced to be a lower-budget companio...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.31.2022

  OPENINGS:  LEAGUE OF SUPER-PETS (DC/Warners) arrived with a blah $23M, given its franchise-adjacent pedigree and starry voice cast, and it wasn’t very animated overseas either, with $18.4M in 63 markets.  It face...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.3.2017

  HOLDOVERS:  On a weekend without new wide releases, COCO (Pixar/Disney) had no trouble holding its crown with $26.1M.  Its 49% drop from Thanksgiving weekend was better than other Disney animations in that slot (50% fo...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.21.2018

  OPENINGS:  HALLOWEEN (Blumhouse/Miramax/Universal) was front-loaded, with a Saturday drop that hit 18%, but that only prevented it from setting records, not from being a giant hit at $77.5M for the weekend.  That insta...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.4.2018

  OPENINGS:  Both of the weekend’s R-rated arrivals had fair Saturday bumps, reflecting their older audiences.  However, that’s also the demo for Oscar viewing, so we’ll see if their Sunday estimates ar...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9.30.2018

  OPENINGS:  NIGHT SCHOOL (Perfect World/Universal) had a surprising 18% Saturday bump (by comparison, both Central Intelligence and Girls Trip dropped 4% on their first Saturdays), suggesting that it’s appealing to...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.30.2023

  OPENINGS:  After last week’s Barbenheimer fireworks, the box office for new movies returned to earth–with a thud in the case of HAUNTED MANSION (Disney), which was at the bottom of projections at $24.2M.  W...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.5.2023

  OPENINGS:  This was supposed to be the kick-off weekend for the holiday movie season, but Dune 2 decamped for 2024 and the studios didn’t step in to replace it, so the biggest arrival of the week was the expansion...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 11.1.2020

  OPENINGS:  The only new wide release on Halloween weekend was the low-budget horror movie COME PLAY (Focus/Universal), which was relatively impressive compared to last week’s $1.3M for Empty Man with $3.2M.  It s...
by Mitch Salem
 
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