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US/Worldwide Weekend Box Office Report – 2.7.2021

  OPENINGS:  Even in healthy times, Super Bowl weekend isn’t a fertile time for movie openings, the exceptions being counterprogramming like 2008’s Hannah Montana concert movie.  In that vein, this weekend fe...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.6.2022

  OPENINGS:  The male 18-34 demo was again at the center of the box office, largely fueling the $23.5M start for JACKASS FOREVER (Paramount), not quite at the level of the last product of the franchise, 2013’s Bad G...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.23.2022

  OPENINGS:  BLACK ADAM (DC/New Line/Warners) arrived within moderate expectations at $67M.  That’s the highest weekend we’ve seen since Thor: Love & Thunder in July, but as a superhero epic with a $300M+...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9.24.2023

  OPENINGS:  THE EXPEND4BLES (Lionsgate) had a disastrous start with $8.3M, about half of both expectations and the $15.9M opening of Expendables 3 in 2014.  Expend4bles may only total $20M in the US, and while the franc...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/18/15

  OPENINGS:  Considering that it’s based on a series of novels, GOOSEBUMPS (Columbia/Sony) was certainly intended to be the launch of a new franchise for Sony.  It took the weekend in the US with $23.5M and should ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.15.2017

  OPENINGS:  HAPPY DEATH DAY (Blumhouse/Universal) opened so well at $26.5M that inevitably, despite the fact that it appears to tell a completely closed-end story, talk of a franchise has started.  You can’t blame...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.12.2018

  OPENINGS:  THE MEG (Gravity/Warners) had a fair hold on Saturday, down 2%, which brought it to a $44.5M weekend.  That’s 83% better than Skyscraper‘s start, and 27% better than Rampage, and with no new dire...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.12.2019

  OPENINGS:  POKEMON: DETECTIVE PIKACHU (Legendary/Warners) started strong in the US with $58M, not that far off the $69.1M launch of The LEGO Movie.  Pikachu may not have that movie’s legs, especially with Aladdin...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 8.30.2020

  OPENINGS:  THE NEW MUTANTS (20th/TSG/Disney) was DOA long before the world was engulfed by a pandemic, repeatedly postponed as first 20th and then Disney tried to figure out what to do with it.  The only reason it̵...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.8.2022

  OPENINGS:  After an interruption for The Batman, the MCU resumed its place at the top of popular culture with the arrival of DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS (Marvel/Disney), which launched within the industr...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.15.2023

  OPENINGS:  The Gerard Butler vehicle PLANE (Lionsgate) launched with $10M over the 3-day weekend ($11.6M with the Monday holiday), a sturdy number although not up to the $21.4M for Butler’s pre-pandemic Angel Has ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.24.2023

  OPENINGS:  Christmas Day is one of the highest-grossing days of the year, and it will give a major bump to everything in the market.  Even with that boost, AQUAMAN & THE LOST KINGDOM (DC/Warners) was only able to m...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9/14/14

  OPENINGS:  NO GOOD DEED (Screen Gems/Sony) hit in a big way with an unexpected $24.5M start.  That’s not quite the equal of 2009’s Obsessed ($28.6M), but it’s close enough.  And while Obsessed had to...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/23/16

  OPENINGS:  BOO! A MADEA HALLOWEEN (Lionsgate) took the weekend with $27.6M, Tyler Perry’s biggest start since the $29.3M for 2010’s Why Did I Get Married Too.  Perry’s movies tend to run out of steam ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.18.2019

  OPENINGS:  GOOD BOYS (Good Universe/Universal) easily led the weekend with $21M, a solid start for a comedy that probably had production/marketing costs under $75M.  It was somewhat frontloaded with a 12% Saturday drop...
by Mitch Salem
 
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