CBS survived the loss of its temporary Monday anchor. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  UPDATE:  We don’t yet have final national ratings for ESPN’s coverage of the COLLEGE FOOTBALL PLAYOFF CHAMPIONSHIP, but they will be huge.  In the 56 largest TV markets with local Nielsen ratings, the game averaged an enormous 18.5 household rating, which would translate to around a 9 adult 18-49 rating (possibly approaching a 10 […]

Chart updated with persons 2+ audiences for the four games played Saturday and Sunday March 28-29, 2015 (the Elite Eight Round): Telecast 61: TBS Saturday 6:00 pm #1-Wisconsin 85 #2-Arizona 78 (Arizona up 33-30 at half) Telecast 62: TBS Saturday 8:40 pm #1-Kentucky 68 #3-Notre Dame 66 (Tied 31-31 at half) Telecast 63: CBS Sunday 2:20 pm #7-Michigan State 76 #4-Louisville 70 (Louisville up 40-32 at half) Telecast […]

  Steadiness can be good news these days. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

Wednesday preliminary broadcast ratings:

The ratings for most network programs came back down to Earth in the official nationals (with the NFL preseason games filtered out of the early ratings, as we explained this morning).  As expected, Big Brother was least impacted (only down one tenth from this morning because CBS was able air it at 10 pm in the California […]

  THE BACHELORETTE dropped from last week’s season high. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Like the movie box office, the summer TV season is ending with a whimper. CBS:  The network will have to hope that there’s more audience interest in its new shows than the 0.8 rating for its CBS FALL PREVIEW infomercial suggests.  After that, the increasingly nutso UNDER THE DOME fell 0.2 to a new […]