IRONSIDE:  Wednesday 10PM on NBC – Change the Channel “There are rules, dammit, and they need to be followed!”  That actual line is spoken, with a completely straight face, about four minutes into the pilot for NBC’s reboot of IRONSIDE, and it may rightly make your heart sink.  We know we’re in 2013, because […]

  BROADCAST FINALS:  ABC’s COLLEGE FOOTBALL game dominated the night at 2.39, while Fox’s game was at 0.90.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was COLLEGE FOOTBALL at the top again, with ESPN’s COLLEGE GAME DAY at 0.55 and the network’s games at 0.52/0.33/0.23.  Adult Swim’s line-up […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  Unlike last Saturday, when the Notre Dame game was dominant, last night’s ABC and FOX games were close in appeal, with ABC at a preliminary 1.0 and FOX at 0.8.  NBC had NASCAR at 0.4, and CBS followed 0.4/0.6 reruns with 48 HOURS at 0.7. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the […]

  Basketball, as always, beat Broadway last night. ABC:  Per Mitch Metcalf:  we have adjusted the 4.6 fast national adult 18-49 rating for NBA FINALS GAME 2  to an estimated 5.4 rating.  However, the 5.4 would still be 17% below the Sunday night game last year (on June 17), a similar decline to Game 1 on […]

  BROADCAST FINALS: ABC:  A 3-hour BACHELOR IN PARADISE was down a tenth to 0.77 compared to last week’s 2-hour episode. CBS:  FBI dipped 0.04 to 0.68, FBI INTERNATIONAL switched into the 9PM slot and lost 0.07 to 0.52, and FBI MOST WANTED dropped 0.12 to 0.54. NBC:  THE VOICE was down 0.14 from last […]

> THE SOCIAL NETWORK fell only 31% in its second weekend, so MONEYBALL, which is headed for a fall closer to 40% (after a lower opening), continues not to be in Network‘s league financially.  The timing of a movie like this is tricky, because if it’s out of theatres when the awards discussions start to […]

  Baseball’s ALL-STAR GAME held fairly steady. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]