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Behind the Weekend US/Worldwide Box Office – 10/26/14

  OPENINGS:  Cheap PG-13 horror movies are the assembly-line workers of the studios, rarely resulting in showy profits, but paying the bills between blockbusters.  OUIJA (Universal) and its $20.006M opening (we’ll ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1/22/17

  OPENINGS:  Things couldn’t have gone better for M. Night Shyamalan’s SPLIT (Blumhouse/Universal).  It built on its strong Friday with a 13% bump, extremely good for a horror movie, and is estimating $40.2M ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.4.2017

  OPENINGS:  WONDER WOMAN (RatPac/Wanda/Ten Cent/DC/Warners) is a big win with $100.5M in the US, and for the DC franchise, the 93% at Rotten Tomatoes may be almost as important a number.  It’s also worth noting th...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12/11/16

  OPENINGS:  The adult-oriented OFFICE CHRISTMAS PARTY (DreamWorks/Paramount) had a 3% Saturday bump and wound up with a fair $17.5M for the weekend  If it can hold decently against next week’s monstrous arrival, ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5/17/15

  OPENINGS:  PITCH PERFECT 2 (Gold Circle/Universal) blew past even the highest of expectations, outgrossing the entire US run of its predecessor with a $70.3M weekend, and proving not to be all that frontloaded with a 12...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12/20/15

  OPENINGS:  Here’s the crazy thing about the official record-busting $238M weekend estimate for STAR WARS: THE FORCE AWAKENS (Lucasfilm/Disney), which smashed the previous weekend record by more than 12%, and nearl...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/24/14

  OPENINGS:  IF I STAY (Warners/MGM) was the best of a weak trio, opening with $16.4M and with an 18% drop on Saturday that indicated moderate front-loading.  It should reach a fair $40-50M US total, which could get it t...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.12.2017

  OPENINGS:  In the US, DADDY’S HOME 2 (Paramount) eked out a victory among the newcomers at $30M, thanks to a 6% family audience bump on Saturday.  That’s still 22% below the opening for the first Daddy̵...
by Mitch Salem
 
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BEHIND THE WEEKEND BOX OFFICE – 12/15/13

  OPENINGS:  THE HOBBIT: THE DESOLATION OF SMAUG (Warners/MGM) had a better Saturday hold than last year’s An Unexpected Journey (-22% vs. -25%), suggesting that positive word of mouth is kicking in, and no doubt ea...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/14/16

  OPENINGS:  The SAUSAGE PARTY (Annapurna/Columbia/Sony) audience was somewhat frontloaded, with a 16% Saturday decline, but the weekend total of $33.6M was still outstanding, the best starring debut for Seth Rogen since ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/4/15

  OPENINGS:  THE MARTIAN (20th) barely missed setting a new October opening record at $55M, just $800K behind Gravity (which had a much shorter running time and the advantage of IMAX ticket prices).  Gravity made it all ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11/15/15

  OPENINGS:  LOVE THE COOPERS (CBS/Lionsgate) was the best of a bad bunch, launching with $8.4M.  That’s 30% less than the $12.5M start of 2005’s The Family Stone, but the studio can take some solace from the...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.18.2017

  OPENINGS:  Despite the advantage of a Father’s Day weekend start, CARS 3 (Pixar/Disney) had the lowest opening of its franchise with $53.5M, 19% below Cars 2, and even 11% behind 2006’s original Cars.  It&#...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/21/15

  OPENINGS:  INSIDE OUT (Pixar/Disney) had the largest opening for an animated non-sequel ever at $91.1M.  (Disney is claiming a slightly more abstract record as well, the largest opening for a film that isn’t base...
by Mitch Salem
 
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Behind the Weekend Box Office – 3/16/14

  As Hollywood becomes more and more dependent on action and animation franchises, the US market becomes increasingly less relevant. OPENINGS:  NEED FOR SPEED (DreamWorks/Disney) made more money in China ($21.2M) on its o...
by Mitch Salem
 
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