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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/23/11

> The night before Thanksgiving has an odd balance:  viewership is down, but advertiser interest is up (anyone who watched primetime last night was buried under retailer promos for Black Friday sales)–hence, original...
by Mitch Salem
 
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Articles

THE SKED: Week 2 + 1 – NBC Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 11/2/11

> After 2 nights of sinking numbers, stability returned to the ratings on Wednesday. ABC:  All in all, a good night.  The first half of the evening was down a tenth or so here and there, but the network got help where...
by Mitch Salem
 
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Articles

THE SKED: “Up All Night,” “Whitney” and “The Playboy Club” Get Some News

> In a move that shows where NBC stands right now, the network has given back order pick-ups to UP ALL NIGHT (which had a 2.1 rating in 18-49s last week) and WHITNEY (with a 2.5).  It’s not clear whether these are th...
by Mitch Salem
 
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Articles

THE SKED: “Community” and “Whitney” Stay On the Shelf

  Adjust all those DVRs set for the season premiere of the newly revamped COMMUNITY.  (And both of those set to record WHITNEY as well.)  The two shows had been scheduled to join the NBC Friday line-up on October 19, but...
by Mitch Salem
 
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Articles

THE SKED: THURSDAY NETWORK SCORECARD – 10/11/12

  A truncated night, due to  the VP DEBATE.  Plus, a couple of the more important numbers may be distorted for now by NFL simulcasts.  Nevertheless: CW:  Football may have inflated these numbers due to a Pittsburgh NF...
by Mitch Salem
 
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THE SKED NIELSENWAR CHRONICLES – Thursday

  There was a time, not that many years ago, when Thursday was the night that network television was all about.  Fueled by the enormous amounts movie studios spend to promote their openings the next day, the night was stu...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 3/22/12

> Maybe everyone went to see The Hunger Games last night. FOX:  With lower than usual competition on all the other networks, TOUCH debuted with its first regular episode to a 3.3 that wasn’t as good as it looked.&nbs...
by Mitch Salem
 
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Articles

THE SKED: Wednesday Ratings – Network Scorecard – 9/28/11

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The ...
by Mitch Salem
 
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THE SKED: WEDNESDAY — Early Results

> Facing the finale of America’s Got Talent (a 3.3 demo rating from 8:00-9:30), Survivor premiered at a 3.3 or 3.4 (depending on rounding) last night, slightly below our Fall forecast for the granddaddy of all reality sho...
by Mitch Salem
 
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The Sked: Thursday Ratings September 20 — NBC Thursday…Yikes

NBC Thursday premiered last night, landing in third place with a 1.5 Adult 18-49 rating from 8-11 pm.  A premiere night is often one of the highest rated nights of the year, especially when facing two networks in repeats like ...
by Mitch Metcalf
 
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THE SKED: Wednesday Ratings – Network Scorecard – 10/5/11

> The bell tolled for another failed new series last night, which was otherwise fairly stable. ABC:  If SUBURGATORY can hold its rating around last night’s 3 for another week, it should be a strong candidate for an e...
by Mitch Salem
 
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Articles

THE SKED’S THURSDAY NETWORK SCORECARD – 1/12/12

> Lots of news, but it’s only good for one network. CBS:  Keeping in mind that the Thursday 8-9PM landscape will change drastically next week with the return of American Idol, CBS got everything it could have wished ...
by Mitch Salem
 
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Articles

THE SKED: SHOWBUZZDAILY’S FALL 2011/12 MONDAY TV SCHEDULE

> Welcome to ShowbuzzDaily’s coverage of the upcoming TV schedules for the 2011/12 TV season!  Above you see our guide to what to expect on Monday nights this Fall:  the numbers are our projected Adults 18-49 ra...
by Mitch Salem
 
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Reviews

THE SKED SEASON PREMIERE REVIEW: “Up All Night”

  UP ALL NIGHT:  Thursday 8:30PM on NBC WHERE WE WERE:  Watching a show about Reagan Brinkley (Christina Applegate), who struggled to produce her best friend Ava’s (Maya Rudolph) afternoon TV talk show while adjust...
by Mitch Salem
 
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