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THE SKED: Broadcast Network On-Air Promotion July 20

>Last night we had our first look at CBS’s current promotional priorities in the one-hour Big Brother at 8:00 pm.  With a fairly light on-air promo load, dramas got the lion’s share of time: Unforgettable (one ...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS April 12

>American Idol rebounded last night, pushing FOX to another Thursday win.  But CBS was the real winner last night.  With mostly repeats, they earned a strong second place finish on the night with four comedies and a d...
by Mitch Metcalf
 
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THE SKED: WHAT TO WATCH THIS FALL ON WEDNESDAYS (1st Draft)

> The networks have proclaimed their Fall schedules, the new series have been (partially) unveiled, so… what now?  What will actually be worth watching when network TV comes back to life in a few months?  SHOWBU...
by Mitch Salem
 
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The Sked

THE SKED: Broadcast Network On-Air Promotion

>Last night in the hit summer shows (NBC’s America’s Got Talent and FOX’s Hell’s Kitchen), we took a look at the priorities for new fall series promotion.  The big winners on NBC were the comedies W...
by Mitch Salem
 
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THE SKED: WEDNESDAYS This Fall

> WEDENESDAYS this Fall officially start September 21, although several series get an early start tonight: Survivor on CBS, Up All Night and Free Agents on NBC in a special 10-11 pm time period after the finale of America’...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS October 12

>ABC’s Wednesday is humming along and won the night with a 3.4 Adult 18-49 rating in the fast nationals.  Modern Family at 9 led the way of course with a 5.7 (the same as last week).   Suburgatory seems to ...
by Mitch Metcalf
 
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THE SKED: New Fall Show On-Air Promotion — Update through Sep 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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THE SKED PILOT REPORT: NBC’S “Up All Night”

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sh...
by Mitch Salem
 
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THE SKED’S MIDSEASON RETURN: “Up All Night”

> This week UP ALL NIGHT was promoted to NBC’s version of the big leagues, where many felt it belonged from the start.  It’s switched places with Whitney and been given the benefit of The Office, NBC’s on...
by Mitch Salem
 
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THE SKED’S 2012/13 FIRST CUT: NBC Needs & Possibilities

> Today Mitch Metcalf, veteran programming executive Ted Frank and I continue our week-long pre-Upfronts look at the challenges facing each of the broadcast networks and their potential strategies for next season.  We̵...
by Mitch Salem
 
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THE SKED SEASON FINALE REVIEW: “Up All Night”

> Some shows find their creative voices during the course of their first season–but even after a super-sized order of 24 episodes that ended last night, UP ALL NIGHT is still floundering. On paper, Up All Night seemed to ...
by Mitch Salem
 
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THE SKED: “Grimm” is No Fairy Tale

> NBC, taking its successes where it can find them, has renewed GRIMM for a second season.  The show has done solidly on Friday nights, with ratings in the mid-1s that often win the hour, so it was never in any danger of b...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 10/5/11

> The bell tolled for another failed new series last night, which was otherwise fairly stable. ABC:  If SUBURGATORY can hold its rating around last night’s 3 for another week, it should be a strong candidate for an e...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/16/11

> It was ABC’s turn for some post-preemption malaise. ABC:  The network’s Wednesday schedule returned from its CMA Awards break to drops across the board.  The 2 new shows were hit hardest, as SUBURGATORY ...
by Mitch Salem
 
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The Sked: Thursday Ratings September 20 — NBC Thursday…Yikes

NBC Thursday premiered last night, landing in third place with a 1.5 Adult 18-49 rating from 8-11 pm.  A premiere night is often one of the highest rated nights of the year, especially when facing two networks in repeats like ...
by Mitch Metcalf
 
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