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SKEDBALL: Weekend Sports Ratings Bowl

CBS’s second half of the Sunday NFL doubleheader did a terrific 17.0 HH rating in the metered markets (mostly Pittsburgh at Dallas between 4:30 and almost 8:00 pm). NBC’s Sunday Night Football at 8:30 pm averaged a ...
by Mitch Metcalf
 
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SKEDBALL: Weekend Ratings Bowl

Welcome to the first edition of ShowbuzzDaily’s SKEDBALL, a weekly look at the weekend afternoon sports daypart on television.  This past Saturday was filled with college football games, as is typical in the fall, and on...
by Mitch Metcalf
 
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The Sked: Updated Olympic Ratings through Saturday

Last night in prime time, NBC averaged a preliminary 5.0 from 8-11 pm with Adults 18-49 from 8-11 pm.   The network has often thrown the 8 pm hour out of the nightly average (by delaying national commercials until 9:00).  If ...
by Mitch Metcalf
 
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The Sked: The Second Tuesday — Chicken Little Warming Up in the Bullpen

Tuesday prime time averages from last night show another 24% decline in live+same day DVR viewing for the four broadcast networks (from an 11.6 combined Adult 18-49 rating for the four networks on the same night last year to a ...
by Mitch Metcalf
 
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The Sked: America’s Got Talent Sees No Olympic Lift

NBC eked out a narrow victory Tuesday, averaging a 2.3 Adult 18-49 rating in prime time.  America’s Got Talent returned to the air with a 2.7 rating from 8-10 pm, exactly where it was on July 24, the last Tuesday teleca...
by Mitch Metcalf
 
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The Sked: Saturday Ratings — Notre Dame Leads ABC to the Ratings Promised Land

Last night ABC dominated primetime with a preliminary 4.4 adult 18-49 rating for Notre Dame at USC.  The convincing victory for the Fighting Irish sealed a perfect 12-0 undefeated season and reserved a spot in the national cha...
by Mitch Metcalf
 
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The Sked: Wednesday Week 8 — The Return of Whitney: If a Tree Falls in a Forest…

NBC crashed back into fourth place, after last week’s dream-like two-hour Voice episode.  This week the regular schedule came back with one change — the return of Whitney in place of the dismal Animal Practice ...
by Mitch Metcalf
 
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The Sked: Olympics Ratings through Six Days

“Only” a 9.7 rating with Adults 18-49 for NBC in prime time last night — a little better than the same night in Beijing but actually lagging behind the same night in Athens.  But they’ll be back into th...
by Mitch Metcalf
 
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The Sked: Olympic Ratings through Night 13 and Preview of “Go On”

A very good night on NBC last night for the final Wednesday from London, a preliminary 9.2 rating with Adults 18-49 in prime time.  The number will easily rise to a 9.5 in the official nationals, blowing away the previous high...
by Mitch Metcalf
 
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The Sked: Thursday Week 5 — MLB Ratings on Track toward NHL

World Series Game 2 is losing to the CBS Thursday lineup in the fast nationals (2.9 to 3.2 with Adults 18-49), but the game should rise to about a 3.3 in the official nationals when the Western live viewing is tabulated correct...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS May 22

The rank order of the broadcast networks last night was exactly the same as last year: FOX (with the penultimate American Idol on a special night), ABC (with the finale of Dancing with the Stars), NBC (with more auditions for A...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports Ratings Bowl

FOX had a very strong NFL Sunday doubleheader.  The late afternoon time period (4:30 pm ET games) was the highest-rated of the four slots (as usual) with a 14.8 household rating in the 56 metered-markets that cover 70% of the ...
by Mitch Metcalf
 
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New Year’s Eve Ratings — ABC Thumps Everyone Else

ABC dominated New Year’s Eve, as usual.  In prime time, ABC averaged a 3.1 rating with adults 18-49 in the fast nationals.  The evening started with a tribute to Dick Clark (a 2.6 rating from 8-10 pm) and built to a 4.1...
by Mitch Metcalf
 
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Broadcast Network Ratings — The Rough Season Continues

Week 37 of the broadcast season (May 28-June 3) recently concluded, the first full week of summer as defined by the broadcasters with almost all scripted shows in repeats and summer reality shows dominating the airwaves.  The ...
by Mitch Metcalf
 
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The Sked: NBC’s Post-Olympic Reality

So much for an Olympic after-glow.  After 17 nights of near double-digit young adult ratings, NBC averaged a 1.8 Adult 18-49 rating last night.  After significant on-air promotion during the London Olympics, the two-hour prem...
by Mitch Metcalf
 
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