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THURSDAY NIGHT BOX OFFICE: “Transformers” Not So Massive At $8.75M

  If Thursday night ticket sales are any guide, TRANSFORMERS: AGE OF EXTINCTION (Paramount) may not have the weekend opening that will change the face of this so-so box office summer, as many had hoped and even expected. ...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “The Marked Ones” Kicks Off 2014

  The franchise spin-off PARANORMAL ACTIVITY: THE MARKED ONES (Paramount) pulled in $1.2M at 10PM shows last night.  That was far below the $4.5M that Paranormal Activity 4 made on its Thursday in October 2012, but it was...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “Dawn” Breaks Solidly for “Apes”

  DAWN OF THE PLANET OF THE APES (20th) had a good but not overwhelming Thursday night showing with $4.1M.  That’s more than triple the $1.25M for 2011″s Rise of the Planet of the Apes, but it’s far from...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “300: Rise of An Empire” Roars Into Town

  “Fanboy” movies typically do particularly well in Thursday night runs, and it was true last night for 300: RISE OF AN EMPIRE (Warners/Legendary), which pulled in $3.3M in screenings that began at 8PM.  That&...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “Guardians” Flies High

  GUARDIANS OF THE GALAXY (Marvel/Disney) had a sensational $11.2M start in Thursday night shows starting at 7PM.  That’s the biggest Thursday night result of the year, edging out Captain America: The Winter Soldier...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “Divergent” Solid, Not Overwhelming at $4.9M

  DIVERGENT (Summit/Lionsgate), in case you hadn’t heard, is purportedly The Next Big YA Thing.  It’s off to a $4.9M start in Thursday night shows that began at 8PM, and that’s a solid but–for this...
by Mitch Salem
 
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WEEKEND BOX OFFICE: Is “Insurgent” Heading For a Less Than Dauntless Start?

  Franchise sequels are typically more frontloaded than the original installments, because there’s an established fanbase that wants to catch up with the latest update to the story.  For example, the first Hunger Ga...
by Mitch Salem
 
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THURSDAY NIGHT BOX OFFICE: “The Heat” and “White House Down” Start Slow and Full Summer Thursday Results

  Neither THE HEAT (20th) nor WHITE HOUSE DOWN (Sony) is expected to turn many heads at the box office this weekend (Mitch Metcalf’s predictions are here), and that was reflected in their early Thursday night and mid...
by Mitch Salem
 
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