Posts Tagged ‘Sochi’
 

 

SKEDBALL: Winter Olympic Ratings Update

Last night’s Olympic primetime coverage on NBC averaged a turgid 3.5 adult 18-49 rating from 8:00-11:00 pm in the fast nationals.  The 8:00 half hour will almost certainly be excluded from the ratings, as they have on th...
by Mitch Metcalf
 

 
 

SKEDBALL: Winter Olympic Ratings Track

NBC averaged a 6.6 18-49 rating from 8-11 pm last night, well ahead of the same night in Turin 2006 (5.6) and Vancouver 2010 (5.5).  Events last night included: Men’s Halfpipe, Pairs’ Short Program, and Women̵...
by Mitch Metcalf
 

 

 

SKEDBALL: Winter Olympic Ratings Update

NBC’s sojourn in Sochi has officially transitioned from Nightmare to Living Hell.  Last night’s primetime coverage averaged a 2.7 adult 18-49 rating from 8:00-11:00 pm or a 2.8 rating from 8:30-11:00.   That’...
by Mitch Metcalf