Posts Tagged ‘movie profitability’
 

 

Behind the US/Worldwide Weekend Box Office – 7.16.2017

  OPENINGS:  The summer saga of underperforming franchise titles continued with WAR FOR THE PLANET OF THE APES (TSG/20th), with a $56.5M start that’s 22% below the $72.6M opening for Dawn 3 years ago, and just barel...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 9.2.2018

  OPENINGS:  Even among the mostly-sad legacy of Labor Day Weekend openings, OPERATION FINALE (MGM) was notably weak at $6M ($7.7M since its Wednesday launch), and that number incorporates a studio-estimated Sunday bump t...
by Mitch Salem
 

 

 

EARLY FRIDAY BOX OFFICE: “Lego Movie 2” Cracks, “What Men Want” & “Cold Pursuit” OK

  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) is looking like a textbook example of a studio watering down its own franchise.  Warners jumped into 2 spin-offs before even reaching its first official sequel, and ...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 6.30.2019

  OPENINGS:  ANNABELLE COMES HOME (New Line/Warners) had a $20.3M weekend, but it had opened on Wednesday, so its 5-day total was $31.2M.  Even so, its 5 days were lower than the 3-day weekends for Annabelle ($37.1M) and...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 4.30.2017

  OPENINGS:  GUARDIANS OF THE GALAXY VOL. 2 (Marvel/Disney) won’t arrive on these shores until Thursday night, but it’s already in 37 international territories covering over half the world (although not yet Ch...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 8.27.2017

  OPENINGS:  LEAP (Weinstein) was the weekend’s tallest dwarf, claiming to have cleared $5M for the weekend, but that number will require an extremely strong Sunday hold.  Even if it’s sustained in tomorrow&#...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 10.28.2018

  OPENINGS:  HUNTER KILLER (Millenium/Summit Premiere/Lionsgate) had a weak $6.7M start, and probably won’t reach $20M in the US, not even enough to pay for the costs of its US release, and a low for a Gerard Butler...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 3.24.2019

  OPENINGS:  US (Blumhouse/Perfect World/Universal) slipped 12% on Saturday, and while that doesn’t compare to Get Out‘s amazing 17% increase on its 2nd day of release, it’s in the range of the 11% drop ...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 9.29.2019

  OPENINGS:  ABOMINABLE (Pearl/DreamWorks/Universal) seized a weekend on the calendar that had a dearth of new children’s movies (and with 2 weeks until The Addams Family opens), and pushed it to a fair $20.9M openi...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 10.22.2017

  OPENINGS:  BOO 2! A MADEA HALLOWEEN (Lionsgate) took the weekend with $21.7M, down 24% from last year’s first Boo.  That puts it behind all the previous Madea openings except A Madea Christmas, which had the enti...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 7.22.2018

  OPENINGS:  THE EQUALIZER 2 (Escape Artists/Columbia Sony) rode a relatively stable Saturday (down 5% from Friday) to a $35.8M weekend win, up about 5% from the opening for the first Equalizer in 2014.  That film had an...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 12.16.2018

  OPENINGS:  The $35.4M weekend result for SPIDER-MAN: INTO THE SPIDER-VERSE (Sony Animation/Columbia/Sony) was in keeping with its Friday projections, and the expectation is that it will thrive through the holidays.  It...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 5.12.2019

  OPENINGS:  POKEMON: DETECTIVE PIKACHU (Legendary/Warners) started strong in the US with $58M, not that far off the $69.1M launch of The LEGO Movie.  Pikachu may not have that movie’s legs, especially with Aladdin...
by Mitch Salem
 

 
 

Behind the US/Worldwide Weekend Box Office – 12.22.2019

  OPENINGS:  The numbers for STAR WARS: THE RISE OF SKYWALKER (Lucasfilm/Disney) were always going to be huge, but despite all the “dog ate its homework” excuses like pre-holiday shopping syndrome that are ric...
by Mitch Salem
 

 

 

Behind the US/Worldwide Weekend Box Office – 2.26.17

  OPENINGS:  GET OUT (QC/Blumhouse/Universal) had a remarkable Saturday performance for a horror movie, rising 17% in a genre that usually drops sharply on its 2d day of release.  That’s better than the 13% bump fo...
by Mitch Salem