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THE SKED SEASON FINALE REVIEW: “The Mindy Project”

  THE MINDY PROJECT has spent much of its first season shambling toward what kind of show it wants to be, but its struggles have become progressively more entertaining to watch. Mindy started with an enormous amount of goo...
by Mitch Salem
 
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The Sked: Tuesday Ratings September 25

Tuesday premiered on all four broadcast networks last night, with almost all schedules unveiled entirely intact.  CBS is in first place with a 3.3 preliminary Adult 18-49 rating from 8-11 pm, exactly on target according to our...
by Mitch Metcalf
 
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THE SKED: Summer Broadcast Ratings Update through July 31

>The broadcast week just concluded (July 25-31) had absolute parity between the three original broadcast networks, while FOX was able to put together a weekly lead of three-tenths of a rating point.  The twi...
by Mitch Salem
 
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Broadcast Weekly & Season Averages

ABC won Week 40 of the broadcast season (June 18-24) with a 2.37 Adult 18-49 rating in prime time, its second weekly win in a row (thanks to two NBA Finals games — #4 and #5).  But ABC could really have used a Game 6 on ...
by Mitch Metcalf
 
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The Horse Race: Three Days into the New Season

With three nights of official national ratings counted, CBS is in front with a 2.99 Adult 18-49 rating, down a dizzying 30% from the first three nights last fall (when CBS was a towering #1 at a 4.28 rating).  Remember, The Ey...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS May 22

The rank order of the broadcast networks last night was exactly the same as last year: FOX (with the penultimate American Idol on a special night), ABC (with the finale of Dancing with the Stars), NBC (with more auditions for A...
by Mitch Metcalf
 
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THE SKED: New Fall Show On-Air Promotion — August 1 Update

>With network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating) for the second half of July, each network’s marketing strategies are becoming clearer. FOX, with only a 15-h...
by Mitch Salem
 
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The Sked: SUNDAY RATINGS June 17

ABC won another night with the NBA Finals.  Game 3 (Miami beating Oklahoma City and taking a 2-1 lead in the series) averaged a 5.6 preliminary Adults 18-49 rating from 8-11 pm, although that number will rise to a 7 or more wh...
by Mitch Metcalf
 
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The Sked: Friday September 28 Ratings

The first Friday of the new season was down 17% in the fast nationals from last year (4.9 rating with Adults 18-49 TOTAL for the four broadcast network versus 5.9 the same night in 2011). CBS and ABC tied for first place last n...
by Mitch Metcalf
 
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The Sked: Sunday Week 5 — FOX Steals a Sunday Victory from NBC

It looks like NBC suffered its first Sunday defeat of the new season.  The Sunday Night Football game certainly out-rated Game 4 of the World Series, but FOX built a commanding lead in the 7 pm hour alone with the controversia...
by Mitch Metcalf
 
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The Sked: THURSDAY RATINGS June 21 — UPDATED With Final NBA Ratings

ABC had its last night of basketball-fueled domination Thursday, with Miami winning at home and ending the series at five games.  Nothing on the other networks had a chance of working. ABC carried ESPN’s coverage of Gam...
by Mitch Metcalf
 
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Weekly & Season to Date Network Ratings

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  CBS racks up another victory (helped by an hour of The Masters spilling into prime time Sunday). Week...
by Mitch Metcalf
 
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THE SKED MIDSEASON TRAILER REVIEW: FOX’s The Goodwin Games

    THE GOODWIN GAMES:  Tuesday 9:30PM on FOX   WHAT IT’S SAYING:  From the guys who gave you How I Met Your Mother, another unexpected spin on sitcom convention:  this time, the Sibling Rivalry comedy. ...
by Mitch Salem
 
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THE SKED: One More Dimension For “Fringe”

> FRINGE has discovered one last universe where it can air for a 5th and final season on FOX, and it’s widely rumored that the name of that universe is:  Low License Fee.  As it did with Chuck this season, Warne...
by Mitch Salem
 
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The Sked: MAY SWEEP UPDATE — Halfway to the Finish Line

With two full weeks in for the May Sweep (official ratings for April 26-May 8 and fast national ratings for May 9), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings are me...
by Mitch Metcalf
 
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