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BEHIND THE FRIDAY BOX OFFICE – 9/27/13

  OPENINGS:  CLOUDY WITH A CHANCE OF MEATBALLS 2 (Sony) had an even softer Friday than the early numbers claimed with $9.3M.  That’s barely ahead of the first Cloudy‘s $8.1M, and sequels tend to be more front...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.26.2019

  OPENINGS:  ALADDIN (Disney) will probably be in the top half-dozen Memorial Day openings when Monday brings it to $105M or so (the 3-day total is $86.1M).  Compared to other Disney live-action reboots of animated hits,...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.18.2019

  OPENINGS:  GOOD BOYS (Good Universe/Universal) easily led the weekend with $21M, a solid start for a comedy that probably had production/marketing costs under $75M.  It was somewhat frontloaded with a 12% Saturday drop...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.10.2019

  OPENINGS:  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) had a solid 83% family matinee bump on Saturday, but its $34.4M weekend studio estimate is still down more than 50% from the opening of the original Lego ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.18.2018

  OPENINGS:  TOMB RAIDER (MGM/Warners) was a reboot that no one asked for, and although franchise movies aren’t star vehicles, the casting of Alicia Vikander in the lead didn’t excite anyone either.  Its $23....
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Avengers: Infinity War” Aims For A Record Start

  AVENGERS: INFINITY WAR (Marvel/Disney) exists on that rarefied box office plane where even a reported $450M in production/marketing costs can be waved off in comparison to the certain returns to come.  Deadline is repor...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Aquaman” Swims Long-Distance, “Mary Poppins” Up, “Vice,” “Holmes & Watson” Soft

  The holiday box office has turned out to be AQUAMAN (DC/Warners), and then everything else.  Preliminary numbers at Deadline have its 3rd Friday at $16.8M, up 15% from Thursday and down 40% from last Friday, for a likel...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Solo” Fades, “Adrift” Becalmed, “Upgrade” OK, “Action Point” Splatters

  There’s usually a box office hangover after a holiday weekend opening, but the Friday-to-Friday drop for SOLO (Lucasfilm/Disney) was particularly sour, down 77% to $8M in preliminary numbers at Deadline, compared t...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Blade Runner 2049″” Slow, “My Little Pony” & “Mountain Between Us” Moderate

  BLADE RUNNER 2049 (Alcon/Sony/Warners) was a high-risk bet, with roughly $300M in production and worldwide marketing wagered on an extremely serious 164-minute sequel to a 35-year old film that only became legendary afte...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.10.2019

  OPENINGS:  CAPTAIN MARVEL (Marvel/Disney) launched with $455M worldwide, the highest superhero intro movie ever (although not all the titles in that category opened in China on their first weekend).  In the US, its $15...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Miss Bala” Drops The Ball, “Glass” & “The Upside” Top Dim Super Bowl Weekend

  MISS BALA (Columbia/Sony) is the only new opening this Super Bowl weekend, but it’s failing to take advantage of its status.  Deadline‘s preliminary numbers have Miss Bala‘s opening day at $2.7M ($650K...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Deadpool” Slays “Zoolander 2,” “How To Be Single” For Valentine’s Day

  Are Americans tired of superhero movies?  There were whispers to that effect after The Avengers: Age of Ultron underperformed a bit and Fantastic Four outright flopped last year, but clearly the answer is Hell, No.  DE...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.7.2019

  OPENINGS:  SPIDER-MAN: FAR FROM HOME (Columbia/Sony) owned the Independence Day holiday, with $93.6M over the 3-day weekend, and a $185.1M total since its Tuesday opening.  Comparisons are inexact due to the 6-day holi...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Kung Fu Panda 3″” Easily Tops “Finest Hours,” “50 Shades of Black”

  As will be noted endlessly by the studio and its mouthpieces all weekend, KUNG FU PANDA 3 (DreamWorks Animation/20th) is the first in the series to open in January, after June and May openings for the previous chapters.�...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.22.2018

  OPENINGS:  I FEEL PRETTY (Voltage/H Brothers/STX) became the first Amy Schumer movie to dip on its 2nd day of release, indicating weak word of mouth.  Its $16.2M weekend put it in 3rd place for the weekend, with uncert...
by Mitch Salem
 
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