Another good night for sports on network TV. NBC:  Per Mitch Metcalf:  NHL STANLEY CUP FINALS GAME 4 scored a 2.2 adult 18-49 rating in the fast nationals, which should go up to a 2.3 in the official nationals later today.  Game 1 a week ago Monday (the last game on NBC) registered a […]

  Some viewers spent the night at Camp… but see below. NBC:  Per Mitch Metcalf:  on the surface, a fairly good debut for Camp at 10PM last night (a time period-winning 1.5 rating with adults 18-49).  However, please note that NBC peaked with a 2.9 rating at 9:30 for the second half of the AMERICA’S GOT […]

  As its scandal fades, some viewers may be departing Big Brother. CBS:  After the all-publicity-is-good-publicity rise that BIG BROTHER got from widespread media attention to the horrifically bigoted remarks of some of its participants, the spotlight has gotten dimmer, and perhaps as a consequence, last night’s episode was down 0.3 from last week to […]

  SATURDAY STARZ:  Starz would be pleased if THE WHITE QUEEN can continue where it landed with its second episode.  Although its 800K total viewers and 0.3 in 18-49s were below the total of the many airings Starz and its sister networks gave the premiere the week before, it was above any single one of […]

  Live sports will lead to adjustments across most of the networks in tomorrow’s final ratings. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

Wednesday ratings for last night, last year and last week.  Night 3 of Million Second Quiz slumped to a 1.2 adult 18-49 rating (three night track: 1.7…1.5…1.2), as its competition got significantly stiffer (the early premiere of The X Factor on FOX with a 2.1 and time period leader Big Brother on CBS with a […]

  As the new season settles, just about everything last night was down. CBS:  All of the 8-10PM sitcoms were down 0.2 from last week:  HOW I MET YOUR MOTHER to 2.9, WE ARE MEN to 1.8, 2 BROKE GIRLS to 2.2 and MOM to 2.0.  For the latter 3, those were new lows, either […]

  The World Series had surprisingly little meaningful effect on the other networks. FOX:  WORLD SERIES GAME 5 had a preliminary 3.8, which probably won’t go much beyond a 4 in final numbers.  There hasn’t been a 5th World Series game in a couple of years, but this looks to be around even with the […]