A few small upticks on a quiet night.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  BACKSTROM is no EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  Several of Tuesday’s shows returned from the Olympics break a bit lower than they left. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  AFTERNOON UPDATE:  As expected, adjusted numbers leveled much of the day’s playing field.  HART OF DIXIE and BEAUTY & THE BEAST reverted to last week’s 0.4/0.3 ratings, while at CBS, HOW I MET YOUR MOTHER ended up down 0.1 from last week at 3.0, and 2 BROKE GIRLS dropped 0.1 to 2.5.  MOM was […]

  Not much of a farewell for AMERICA’S NEXT TOP MODEL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

Saturday preliminary broadcast ratings in prime, including two college football games (#7-Michigan State at #3-Oregon on FOX from 6:30-10:00 and Michigan at #16-Notre Dame on NBC from 7:30-11:00 pm ET). DEMOGRAPHIC DETAIL The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women […]

  Viewers picked feuding celebrities over civilians. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  THE BACHELORETTE and THE VOICE dominated. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]