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UPDATED: THE SKED CABLE/NETWORK THURSDAY SCORECARD – 7/3/14

Posted July 8, 2014 by Mitch Salem

  NETWORK UPDATE:  ROOKIE BLUE gained 0.1 to avoid a series low.  The rest of the news was bad:  HELL’S KITCHEN, GANG RELATED, and all the new episodes of UNDATEABLE were down 0.1 from preliminary ratings. THURSDAY CABLE:  On a night that didn’t feature much new original programming, Adult Swim’s LOITER SQUAD led the evening […]

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SHOWBUZZDAILY SUNDAY NETWORK SCORECARD – 3.22.2015

Posted March 23, 2015 by Mitch Metcalf

  A moderately good night for some newcomers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

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THE SKED: UPDATED – Thursday Ratings – Network Scorecard – 9/22/11

Posted September 23, 2011 by Mitch Salem

> On what has traditionally been the flagship night for network television, a mostly subdued start. NBC:  Amidst the carnage of its premiere week, finally there was a tenuous hour of good news for the Peacock.  THE OFFICE held very well at a 3.9, almost even with its average last season, and that was followed […]

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The Sked: Tuesday Network Scorecard 7.25.2017

Posted July 26, 2017 by Mitch Salem

  SOMEWHERE BETWEEN isn’t anywhere good. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

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UPDATED: THE SKED CABLE/NETWORK SCORECARD – 4/14/14

Posted April 15, 2014 by Mitch Salem

  AFTERNOON UPDATE:  2  BROKE GIRLS and THE VOICE both climbed 0.1, and that was it for the adjustments on original programming.  At 10PM, all the reruns were up 0.1. MONDAY CABLE:  WWE (USA) was as usual in the lead, although at 1.7 it was down 0.2 from last week.  On VH1, BASKETBALL WIVES was […]

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SHOWBUZZDAILY WEDNESDAY NETWORK SCORECARD – 10.18.2017

Posted October 19, 2017 by Mitch Salem

  The numbers continued trending downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

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UPDATED: THE SKED CABLE/NETWORK & OLYMPICS RATINGS SCORECARD – 2/6/14

Posted February 7, 2014 by Mitch Salem

  AFTERNOON UPDATE:  The WINTER OLYMPICS climbed 0.2 in final numbers, as did  THE BIG BANG THEORY.  AMERICAN IDOL and 2 1/2 MEN were both up 0.1, while THE MILLERS had the only drop, down 0.1. THURSDAY CABLE:  PAWN STARS (History) took the lead at 1.2, up 0.1.  APPALACHIAN OUTLAWS was behind at 0.9, also […]

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A New Way to Look at TV Viewers: The AUDIENCE MAP of American Idol & Empire

Posted January 9, 2015 by Mitch Metcalf

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

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