BROADCAST FINALS ABC;  THE BACHELOR was at 0.44, followed by a rerun at 0.15. CBS:  Returning from a rerun week, the FBI franchise had the mothership down 0.07 to 0.45, INTERNATIONAL down 0.06 to 0.34, and MOST WANTED steady at 0.34. NBC:  NIGHT COURT fell 0.12 to 0.43, AMERICAN AUTO dropped 0.09 to 0.27, […]

With the 2016 Summer Olympic Games in Rio now history, here’s a look at the audience trends in every age category, from young children to retirees.  Each group behaved differently across the 17 nights of the Games, providing NBC with some hope for certain audience segment but much consternation regarding the important 18-34 audience. Opening Ceremony. The […]

> None of the networks should be throwing a parade after the first 8 days of the new season, but some may be in more of a marching mood than others. FOX:  It was all going so well for FOX.  NEW GIRL launched as strongly as the network could possibly have wished.  X-FACTOR may not […]

  AMERICA’S GOT TALENT reached a high in the home stretch of its season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  THE BACHELORETTE took the night, but it was down heavily from last season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  Nothing on the roster even hit a 1.5 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  The preliminary DEMOCRATIC NATIONAL CONVENTION ratings were consistent with Monday at 0.2-0.3, a much tighter range than the ratings in 2016, which were at 0.4-1.3 on the broadcast networks.  (NBC was on the high end, thanks to a 2.2 lead-in from that year’s AMERICA’S GOT TALENT.)  Look for Mitch Metcalf’s detailed analysis of the […]