NETWORK FINALS:  As expected, both DANCING WITH THE STARS and THE GOOD DOCTOR dropped 0.2 after football adjustment, but 2.2 for THE GOOD DOCTOR is still a great number, and unsurprisingly ABC has already given it a full-season order.  On CBS, THE BIG BANG THEORY gained 0.2 in final numbers, but […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 9.1, up 0.7 from the final number for the 2016 premiere game.  THE ORVILLE’s premiere adjusted up 0.4 to 2.7, but there’s an asterisk because Nielsen counted two plays on the west coast, one simulcast with the east after football, and the other at […]

  Another low Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

  Old Charlie Brown blew away new Muppets. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

In addition to the four usual NFL time periods on Sunday (two 1:00 pm games, a 4:30 pm national game and the 8:30 game on NBC), Thanksgiving day featured a national NFL tripleheader.  Of all the games this week, the 12:45 Thanksgiving game on CBS was the highest-rated (15.2 household rating in the 56 metered […]

  The underwhelming season finales continued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  Lots of last-minute news specials, as the election continues to play out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

      NEW FEATURE: a Broadcast Official Nationals Program Ratings chart which includes final Total Viewers for each show.  We have a limited ability to make revisions to the format (a side-by-side comparison of morning and afternoon ratings isn’t doable, for example), but would appreciate any thoughts and comments.     SUNDAY NIGHT FOOTBALL adjusted […]