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Audience Map Returns Soon

Posted July 15, 2016 by Mitch Metcalf

Coming next week: AUDIENCE MAP returns with a look at Late Night programs. In addition to the detailed view of the 30 different gender-age segments, the Map is expanding to include critically important viewers breaks such as viewer income and education level.  Another first for ShowBuzzDaily. Stay tuned. ###

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AUDIENCE MAP: ABC Fall 2015

Posted November 25, 2015 by Mitch Metcalf

The AUDIENCE MAP series returns with a look at fall 2015.  ABC’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each […]

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AUDIENCE MAP: ABC Primetime

Posted January 22, 2015 by Mitch Metcalf

The AUDIENCE MAP series continues with a look at the detailed demographics for ABC’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

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A New Way to Look at TV Viewers: The AUDIENCE MAP of American Idol & Empire

Posted January 9, 2015 by Mitch Metcalf

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

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AUDIENCE MAP: NBC Primetime

Posted February 13, 2015 by Mitch Metcalf

The AUDIENCE MAP series continues with a look at the detailed demographics for NBC’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

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Articles

AUDIENCE MAP: NBC Fall 2015

Posted November 24, 2015 by Mitch Metcalf

The AUDIENCE MAP series continues with a look at fall 2015:  NBC’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]

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Articles

AUDIENCE MAP: FOX Fall 2015

Posted November 24, 2015 by Mitch Metcalf

The AUDIENCE MAP series continues with a look at fall 2015:  FOX’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]

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Articles

OSCARS Quarter Hour Ratings: A Decent Start But No Momentum

Posted March 1, 2016 by Mitch Metcalf

The Oscars telecast on Sunday 2.28.2016 started right on par with recent telecasts, just above 35 million viewers for both 2016 and the average of every telecast since 2007.  Generally speaking, the average Oscar show audience rises through the first hour, then holds steady until about 10:00 or 10:15 pm when the In Memoriam segment […]

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