NBC had a relatively weak Sunday night, but it still won the night handily. CBS had a very good Sunday, as the 4:30 pm national NFL game went into overtime and ended closer to 8 pm than the expected 7:30 pm. ABC bounced back a bit from last week, while FOX took it on the […]
Holdovers saved the boxoffice this weekend. OPENINGS: Although the studio flew to announce that a 5th installment will be opening a year from now, the weak start for PARANORMAL ACTIVITY 4 (Paramount) is a signpost to the (probably temporary) end of the franchise. PA4, which desperately claimed an opening of $30.2M but will probably […]
Paranormal Activity 4 opened this weekend with $27 million overseas from 33 markets, on its way to an estimated $110 million total overseas and a weak $67 million total domestic (according to ShowbuzzDaily projections). That would give PA4 a worldwide total of $177 million, tied with PA2 as the lowest in the still-very-profitable franchise. The biggest gainer overseas this […]
The weekend looks like a decent $124 million for the top 12 films, a little softer than it looked yesterday (but still significantly ahead of the comparable weekends the last few years). Paranormal Activity 4 gets a little weaker each day and now is projected to total $30.2 million in its opening weekend, although don’t be surprised if […]
Eventually, every franchise runs out of steam. (Although they sometimes pick it up again, like Bond James Bond.) OPENINGS: PARANORMAL ACTIVITY 4 (Par) is off to a worse start than the last two in the series (the original Paranormal followed a different release pattern and didn’t go wide until its 5th week in theatres). […]
Not a lot of support for scripted programming. ABC: The Alphabet took the night, winning each hour with its unscripted trio of SHARK TANK (2.0, the highest rated show of the night), PRIMETIME (1.6) and 20/20 (1.4). CBS: Some of last week’s bump from the elimination of Made In Jersey dissipated, and after a 0.8 […]
The fourth up weekend in a row, weekend #42 will be about 19% ahead of the multi-year average for this weekend. However, Paranormal Activity 4 is on track for an opening weekend way below expectations and easily the softest of the franchise. The weekend remains relatively strong, however, because of a fairly deep bench of […]
With what appears to be the exception of a sensational hold for Argo, this weekend is looking fairly lackluster, according to preliminary Friday numbers at Deadline. PARANORMAL ACTIVITY 4 (Paramount) of course, will dominate the weekend, and because of its bargain-basement cost, it will reap plenty of profit for the studio. But at $15M […]