“It’s the weather!” studios cry when they don’t have anything e;se to say, so that’s the spin being heard throughout the land upon Wednesday’s soft opening of ROBOCOP (Sony/MGM). The reboot managed only $2.8M at 3372 theatres, not a sign of great interest. It’s true that there were storms in much of the country, […]
Weekend #7 of 2014 is looking like a great $184 million for the top 12 films, a 40% increase over the average for this weekend the past several years. The Lego Movie will dominate the box office in its second weekend, but also two new films are set to open to $25 million or more. […]
NBC averaged a 6.6 18-49 rating from 8-11 pm last night, well ahead of the same night in Turin 2006 (5.6) and Vancouver 2010 (5.5). Events last night included: Men’s Halfpipe, Pairs’ Short Program, and Women’s Ski Jumping. Through Tuesday, Sochi is averaging a 6.9 adult 18-49 rating for the Olympics to date, now comfortably ahead […]
AFTERNOON UPDATE: The WINTER OLYMPICS stayed at 6.6 in final numbers. The only change in last night’s other fresh programming was a 0.1 drop in the 8PM airing of DADS to 1.1. (A couple of ABC’s reruns also dropped 0.1.) TUESDAY CABLE: TEEN MOMS (MTV), BEING MARY JANE (BET) and THE HAVES AND HAVE […]
Last night’s Winter Olympic coverage from Sochi on NBC averaged a preliminary 6.4 adult 18-49 rating from 8-11 pm. Events last night included: Women’s Super Combined, Men’s Moguls, and Men’s 1500m Short Track. If NBC excludes the 8:00 half hour (if it held national commercials until 8:30 pm), the nightly rating will be a 6.6 adult […]
AFTERNOON UPDATE: THE OLYMPICS adjusted up to 6.5 last night, still below the parallel night at Turin 2006 and farther behind the North American 2002/2010 games. Of course, CPMs (the price paid by advertisers for commercial time) have gone up in the past 8 years, so a 6.5 yields more revenue now than it […]
Over the past 10 days or so, a multitude of groups have presented awards for 2013’s best, with prizes given to screenwriters, editors, cinematographers, animators, and production designers. FROZEN solidified its commanding lead for the Best Animated Film Oscar, but that’s about the only conclusion to be found, as the other honors were spread […]
We’re 3 days into the 18 of the WINTER OLYMPICS, and the games are already paying ratings dividends for NBC. (However, it’s critical to note that the Olympics are like the NFL, only more so: the rights and production costs are so massively expensive that high ratings don’t necessarily mean profits–and even slight underperformance […]