ADJUSTED UPDATE:  An assortment of 0.1 adjustments, up for THE AMAZING RACE, down for THE GOOD WIFE, BELIEVE, AMERICAN DREAM BUILDERS and DATELINE.  SATURDAY CABLE:  ORPHAN BLACK (BBCAmerica) was at 0.3 in its Season 2 debut.  That number doesn’t sound like much, but it roughly triples what the series was doing in most of […]

> With the television season at Upfronts minus about 6 weeks, Mitch Metcalf, veteran programming executive Ted Frank and I are continuing our survey of the issues each network may and should be thinking about while strategizing its Fall schedule.  Yesterday we covered FOX, and today it’s ABC’s turn under the spotlight. NOTE:  to the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  AFTERNOON UPDATE:  BAD TEACHER is already on life support, down another 0.1 in adjusted numbers to 1.4.  As often happens, THE BIG BANG THEORY gained 0.1 at the expense of THE MILLERS.  THE VAMPIRE DIARIES avoided tying its low with an extra 0.1.  All else was as-is–including the series low for AMERICAN IDOL–except that […]

>Numbers continue to come in for this past weekend’s scripted cable premieres. The biggest disappointment came at Starz, with Friday’s official arrival of MAGIC CITY, an expensive and heavily-marketed dramatic series. Although the network has released a flood of numbers designed to make the show sound more successful than it was, the key figure is […]

Note: NFL Preseason pre-emptions continue, especially on CBS Saturday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS […]

  NETWORK UPDATE:  HANNIBAL provided a reminder of how low its license fee must be by falling even further in final numbers to 0.7.  Both the original and rerun episodes of WHOSE LINE IS IT ANYWAY fell 0.1, while 20/20 gained 0.1 from the early numbers. FRIDAY CABLE:  Once again, all that really registered was […]

> Now that we’ve all taken a breath after the extraordinary success of The Hunger Games (and Lionsgate has had a chance to count its money), Hollywood’s real blockbuster season is about to begin, and indications are that it’s going to start off with a bang.  Audience tracking surveys normally begin measurement about 3 weeks […]