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Behind the US/Worldwide Weekend Box Office – 4.21.2024

  OPENINGS:  ABIGAIL (Universal) launched at the low end of expectations with $10.2M, lower than the $11.8M for Night Swim and virtually the same as the $9.9M for Imaginary.  Those films are respectively at $32.5M and $28M in the US, which is the likely range for Abigail.  However, the new film reportedly cost $28M before […]

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Behind the US/Worldwide Weekend Box Office – 4.14.2024

  OPENINGS:  CIVIL WAR (A24) marked its studio’s biggest swing to date, with costs that will approach $100M for production and worldwide marketing.  (A24 limited its risk by pre-selling some overseas territories to subdistributors.)  The early results were promising, with a studio-record $25.7M weekend, alhough tepid audience surveys and the fact that the audience was […]

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Behind the US/Worldwide Weekend Box Office – 4.7.2024

  OPENINGS:  MONKEY MAN (Universal) walked an odd path to theaters, originally being targeted for a Netflix release.  While the result earned strong reviews (87% on Rotten Tomatoes), there was no storybook ending at the box office, as Dev Patel’s film was below expectations at $10.1M.  Nor did Monkey Man stir much excitement overseas, with […]

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Behind the US/Worldwide Weekend Box Office – 3.24.2024

  OPENINGS:  GHOSTBUSTERS: FROZEN EMPIRE (Columbia/Sony) played as a family movie, with a Saturday afternoon bump, and that enabled it to match projections at $45.2M, slightly higher than the $44M start for 2021’s Ghostbusters: Afterlife.  However, Frozen Empire cost $25M more than Afterlife, so a 3% increase at the box office may not cover the […]

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Behind the US/Worldwide Weekend Box Office – 3.17.2024

  OPENINGS:  ARTHUR THE KING (Lionsgate) was clearly hoping to emulate the sleeper success of 2022’s Dog, which ran a $14.9M opening into $61.8M in the US.  However, the Mark Wahlberg vehicle came up very short with a $7.5M start.  Production/marketing costs are reportedly $60M, which will make for a tough road to profit.  Arthur […]

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Behind the US/Worldwide Weekend Box Office – 3.10.2024

  OPENINGS:  KUNG FU PANDA 4 (DreamWorks Animation/Universal), the first new all-ages animated release since the holiday season, arrived at the high end of projections with $58.3M, impressively above the $41.3M start for 2016’s Panda 3.  (And at a reported production budget 40% lower than its predecessor.)  It faces no direct competition for months, and […]