When the Game Stands tall Friday box office

Behind the Friday Box Office: 9/12/14

OPENINGS: NO GOOD DEED (Screen Gems/Sony) surged ahead of expectations with a $8.8M Friday. The level of its frontloadedness, however, isn’t yet clear. 2009’s Obsessed, an April 2009 Screen Gems thrille...

by Mitch Salem

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Behind the Friday Box Office – 8/29/14

OPENINGS: AS ABOVE/SO BELOW (Universal) cost just $5M to produce, but its big-studio marketing campaign will add at least $30M to that, and after a $3.2M Friday, it’s headed for $9.5M by Sunday and $11.5M for the...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: The Annual Labor Day Weekend Yawn

Labor Day Weekend is the only holiday that doesn’t make people gravitate to the movies, and this year will be no exception. Based on preliminary numbers at Deadline, the 5-week old GUARDIANS OF THE GALAXY (Marvel...

by Mitch Salem

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Behind the Friday Box Office – 8/22/14

OPENINGS: The question for IF I FALL (Warners/MGM), as with any movie that has a high proportion of young female appeal, is just how frontloaded it will turn out to be. Friday’s $6.8M included $1.1M from Thursd...

by Mitch Salem

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EARLY FRIDAY BOX OFFICE: “If I Stay” Leads Weak Friday; “Guardians” Likely to Retake Weekend

At the beginning of the month, the success of Guardians of the Galaxy and Teenage Mutant Ninja Turtles was prompting some to excitedly conclude that the box office year was now truly 52 weeks long. But the second half ...

by Mitch Salem

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Behind the Friday Box Office: 9/12/14

Behind the Friday Box Office – 8/29/14

EARLY FRIDAY BOX OFFICE: The Annual Labor Day Weekend Yawn

Behind the Friday Box Office – 8/22/14

EARLY FRIDAY BOX OFFICE: “If I Stay” Leads Weak Friday; “Guardians” Likely to Retake Weekend

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