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The Sked: PROMO WATCH — Huge Scandal Promotion Lures Few Viewers

>The most recent Promo Watch numbers are based on prime time broadcast network programming between April 2 and April 8, with about 8 hours of programming sampled for each network over that period.  (Click “read more&...
by Mitch Salem
 
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THE SKED’S FRIDAY NETWORK SCORECARD – 9/14/12

ABC’s Friday makes its season debut. ABC:  SHARK TANK, PRIMETIME and 20/20 all arrived for the new season with great consistency:  1.7/1.7/1.8.  That was enough to win every hour (and the night), although none too impr...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 3/15/12

> Greendale Community College 4-Ever! NBC:  The network seized the opportunity opened by CBS’s sure-to-be-low-rated NCAA coverage, and COMMUNITY‘s 2.2 was by far its highest rating of the season.  In fact,...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS April 5

>American Idol keeps falling and keeps opening the door for CBS to win Thursday night, but it seems like all hit shows are stumbling badly in this second half of the season.  Meanwhile, Scandal premiered on ABC to unspecta...
by Mitch Metcalf
 
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UPDATED: THE SKED’S THURSDAY NETWORK SCORECARD

> This is what it’s come to:  on a Thursday night, repeats of CBS sitcoms beat new NBC sitcoms in every half-hour. NBC:  Last night’s episode of THE OFFICE set a new all-time low of 2.1 2.2 (in final numbe...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS April 26 — The May Sweep Begins

>The May Sweep kicked off last night.  Fast national ratings for Adults 18-49 follow.  Highlights to come.                    Nightly Adult 18-49 Rating Thursday  ...
by Mitch Metcalf
 
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The Sked: THURSDAY RATINGS April 19

>American Idol resumed its downward drift (after a brief uptick last week) and Touch set a new low, but FOX still won the night with CBS in repeats and ABC and NBC in originals.               ...
by Mitch Metcalf
 
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The Sked: FALL RATINGS PREDICTIONS — FRIDAY & SATURDAY Nights

We are combining Friday and Saturday fall ratings projections into one post.  The two least-watched nights of television have relatively little value to advertisers (there are fewer people watching TV on these nights and the s...
by Mitch Metcalf
 
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THE SKED: FOX Midseason Premiere Dates

  FOX announced the bulk of its midseason premieres today (THE GOODWIN GAMES, widely expected to air in Ben and Kate‘s Tuesday 8:30PM slot, remains TBD). AMERICAN IDOL will make its seasonal arrival, complete with ne...
by Mitch Salem
 
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THE SKED SEASON FINALE REVIEW: “Touch”

TOUCH is a show that thrives on impenetrable mysteries, so perhaps one day it will solve its own.  The show was FOX’s big midseason drama play (Terra Nova was the fall’s), by virtue of being created by Heroes write...
by Mitch Salem
 
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The Sked: PROMO WATCH — Update through March 20

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 14 and March 20, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 5/3/12

> Big Bang makes one. CBS:  THE BIG BANG THEORY roared back from last week’s decline, up half a ratings point for its best number since March, and zooming past American Idol as the highest-rated show of the night.  T...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 1/25/12

> Welcome back to Network Scorecard, where we consider the perplexing case of AMERICAN IDOL. FOX:  It’s now clear that the biggest story of the 2011-12 television season is the slump in established reality-competitio...
by Mitch Salem
 
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THE SKED THURSDAY NETWORK SCORECARD – 5/31/12

    The question, as it is every summer:  will the viewers come back in the fall? ABC:  DUETS got off to a bad start last week, and despite little competition, it was down to a 1.5 in its second installment.  ROOKI...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 5/10/12

Not all season finales are created equal. NBC:  THE OFFICE and PARKS & RECREATION aired their season finales last night to no viewer excitement whatsoever:  Office was slightly down from the previous week to 2.2 (0.1 abov...
by Mitch Salem
 
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