studio box office scorecard

BEHIND THE WEEKEND BOX OFFICE – 10/6/13

OPENINGS: We spent all summer hearing that it was impossible to sell audiences on big-budget non-franchise titles, as spectacles like White House Down, Pacific Rim, After Earth and The Lone Ranger went splat. In one ...

by Mitch Salem

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BEHIND THE FRIDAY BOX OFFICE – 11/8/13

OPENINGS: The $31.6M first day for THOR: THE DARK WORLD (Disney) was about 24% higher than the $25.5M opening for the first Thor, an increment likely to reduce as the movie’s run continues, since sequels tend to ...

by Mitch Salem

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BEHIND THE WEEKEND BOX OFFICE – 11/10/13

OPENINGS: THOR: THE DARK WORLD (Disney) held essentially even on Saturday, an excellent result for a franchise movie, especially where a chunk of its “Friday” number had come from Thursday night screenings....

by Mitch Salem

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BEHIND THE FRIDAY BOX OFFICE – 11/15/13

OPENINGS: THE BEST MAN HOLIDAY (Universal) took advantage of being the only new movie in the market and nosed ahead of Thor on Friday, $10.7M to $10.5M. That lead won’t hold for the rest of the weekend, but it&...

by Mitch Salem

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BEHIND THE WEEKEND BOX OFFICE – 11/17/13

OPENINGS: THE BEST MAN HOLIDAY (Universal) had a strong Saturday bump for a movie aimed at the African-American audience, up 16% from Friday (in comparison, Think Like A Man increased 9% and Tyler Perry’s last 2 ...

by Mitch Salem

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BEHIND THE WEEKEND BOX OFFICE – 11/24/13

OPENINGS: We noted here yesterday that if THE HUNGER GAMES: CATCHING FIRE (Lionsgate) could just hold on as well on its first Saturday as The Hunger Games had, a $160M weekend was within its grasp. That’s exact...

by Mitch Salem

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BEHIND THE WEEKEND BOX OFFICE – 12/22/13

The box office effect of the upcoming holidays is already being seen, as studios are estimating extremely low Sunday drops from Saturday based on seasonal patterns. With one conspicuous exception, everything in town is...

by Mitch Salem

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Behind the Friday Box Office – 2/21/14

Note: all holdovers will show unusually sharp Friday-to-Friday declines due to Valentine’s Day last week, and should recover somewhat over the course of the weekend. OPENINGS: 3 DAYS TO KILL (Relativity), with ...

by Mitch Salem

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Behind the Weekend Box Office – 2/23/14

OPENINGS: For both 3 DAYS TO KILL (Relativity) and POMPEII (TriStar/Sony/FilmDistrict), the only hope of salvation lies overseas. 3 Days, at least, has a relatively low production cost, but even if the reported $28M ...

by Mitch Salem

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BEHIND THE FRIDAY BOX OFFICE – 10/4/13

OPENINGS: With a $17.5M Friday that should get it close to $50M for the weekend, GRAVITY (Warners) is the first of the year’s Oscar hopefuls to get both rapturous reviews (98% on Rotten Tomatoes) and strong audie...

by Mitch Salem

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BEHIND THE WEEKEND BOX OFFICE – 10/6/13

BEHIND THE FRIDAY BOX OFFICE – 11/8/13

BEHIND THE WEEKEND BOX OFFICE – 11/10/13

BEHIND THE FRIDAY BOX OFFICE – 11/15/13

BEHIND THE WEEKEND BOX OFFICE – 11/17/13

BEHIND THE WEEKEND BOX OFFICE – 11/24/13

BEHIND THE WEEKEND BOX OFFICE – 12/22/13

Behind the Friday Box Office – 2/21/14

Behind the Weekend Box Office – 2/23/14

BEHIND THE FRIDAY BOX OFFICE – 10/4/13

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