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The Sked: WEDNESDAY RATINGS October 4

>Wednesday ratings are settling into predictable patterns for the most part, and Suburgatory on ABC had a decent second week.  FOX’s The X-Factor seems to settling around a high-3 or 4 rating. ABC’s Suburgatory...
by Mitch Metcalf
 
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THE SKED: “2 Broke Girls” A Little Less Broke

> In one of the least surprising developments of the young season, CBS has given a full season back-order to 2 BROKE GIRLS. Considering that the show did a 4.4 this past week, and NBC has given back orders to UP ALL NIGHT (2.1)...
by Mitch Salem
 
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THE SKED: Week 2 + 1 – ABC Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/28/11

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The ...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS September 28

>Put ABC’s Suburgatory in the conditional win column, while Revenge is on a watch list to see where it settles.  FOX’s The X Factor suffered a decline in week two, but the Simon Cowell performance show still po...
by Mitch Metcalf
 
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THE SKED’S PILOT + 1 REVIEW: “Revenge”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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THE SKED: Friday Ratings – Network Scorecard – 9/23/11

> It was a sleepy first Friday for premiere week. CBS:  The network’s marketing team doesn’t have all that much to boast about this week:  2 Broke Girls had a monster opening, but that was because of its e...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/21/11

> On the night that two of the Fall’s most-hyped new arrivals made their debuts, the clear winner was a returning hit. ABC:  When their horse has the lead, horse-racing fans will sometimes yell out “Wire!”...
by Mitch Salem
 
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THE SKED: WEDNESDAY Ratings September 21

> Two massively-promoted programs premiered last night, both to strong but not groundbreaking ratings.  FOX’s The X Factor opened to a 4.2 Adult 18-49 rating (4.0 in the first hour and 4.4 at 9 pm).  This is abo...
by Mitch Metcalf
 
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The Sked

THE SKED PILOT REPORT: PREMIERING TONIGHT – ABC’s “Revenge”

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sh...
by Mitch Salem
 
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THE SKED: WEDNESDAYS This Fall

> WEDENESDAYS this Fall officially start September 21, although several series get an early start tonight: Survivor on CBS, Up All Night and Free Agents on NBC in a special 10-11 pm time period after the finale of America’...
by Mitch Salem
 
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THE SKED: New Fall Show On-Air Promotion — Update through Sep 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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THE SKED: New Fall Show On-Air Promotion — Update through August 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 
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THE SKED: WHAT TO WATCH THIS FALL ON WEDNESDAYS (1st Draft)

> The networks have proclaimed their Fall schedules, the new series have been (partially) unveiled, so… what now?  What will actually be worth watching when network TV comes back to life in a few months?  SHOWBU...
by Mitch Salem
 
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