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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/23/11

> The night before Thanksgiving has an odd balance:  viewership is down, but advertiser interest is up (anyone who watched primetime last night was buried under retailer promos for Black Friday sales)–hence, original...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/16/11

> It was ABC’s turn for some post-preemption malaise. ABC:  The network’s Wednesday schedule returned from its CMA Awards break to drops across the board.  The 2 new shows were hit hardest, as SUBURGATORY ...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 11/2/11

> After 2 nights of sinking numbers, stability returned to the ratings on Wednesday. ABC:  All in all, a good night.  The first half of the evening was down a tenth or so here and there, but the network got help where...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 10/26/11

> It was a great night to be ABC. ABC:  With the World Series tricking FOX, it was all treat for the Alphabet.  Noteworthy in the general wave of success was that HAPPY ENDINGS shot to a 3.5, and while that won’...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 10/19/11

> The arrival of the World Series meant remarkably little to the other networks last night. FOX:  Last night’s was the lowest rated non-Saturday Game 1 in history, and basically did the same rating for FOX as X Facto...
by Mitch Salem
 
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THE SKED: AB–See Our Happy Wednesdays

> We said ABC would be wearing a smiley face after last night’s fine numbers, and the network wasted no time in acting on the good news.  REVENGE and SUBURGATORY have received full-season back orders, and HAPPY ENDIN...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecardj – 10/12/11

> A smiley face for one network and a frowny one for another, on the third night this week disrupted by postseason baseball. ABC:  Everything came up fairly rosy last night at the Alphabet.  SUBURGATORY should be inch...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS October 12

>ABC’s Wednesday is humming along and won the night with a 3.4 Adult 18-49 rating in the fast nationals.  Modern Family at 9 led the way of course with a 5.7 (the same as last week).   Suburgatory seems to ...
by Mitch Metcalf
 
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THE SKED: Wednesday Ratings – Network Scorecard – 10/5/11

> The bell tolled for another failed new series last night, which was otherwise fairly stable. ABC:  If SUBURGATORY can hold its rating around last night’s 3 for another week, it should be a strong candidate for an e...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS October 4

>Wednesday ratings are settling into predictable patterns for the most part, and Suburgatory on ABC had a decent second week.  FOX’s The X-Factor seems to settling around a high-3 or 4 rating. ABC’s Suburgatory...
by Mitch Metcalf
 
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THE SKED: “2 Broke Girls” A Little Less Broke

> In one of the least surprising developments of the young season, CBS has given a full season back-order to 2 BROKE GIRLS. Considering that the show did a 4.4 this past week, and NBC has given back orders to UP ALL NIGHT (2.1)...
by Mitch Salem
 
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THE SKED: Week 2 + 1 – ABC Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 9/28/11

> Everyone was down, as the new season started to settle in on itself–but some were down more than others. ABC:  MODERN FAMILY is doing quite spectacularly, more than 20% above last season’s average.  The ...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS September 28

>Put ABC’s Suburgatory in the conditional win column, while Revenge is on a watch list to see where it settles.  FOX’s The X Factor suffered a decline in week two, but the Simon Cowell performance show still po...
by Mitch Metcalf
 
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THE SKED’S PILOT + 1 REVIEW: “Revenge”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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