Posts Tagged ‘ratings’
 

 

SKEDBALL: Winter Olympic Ratings Update

Last night’s final night of coverage from Sochi on NBC was in three parts.  Sochi Gold from 7:00-8:30 pm (mostly an excellent documentary on the still fascinating Nancy Kerrigan-Tonya Harding controversy in 1994) averag...
by Mitch Metcalf
 

 
 

SKEDBALL: Winter Olympic Ratings Update

NBC’s sojourn in Sochi has officially transitioned from Nightmare to Living Hell.  Last night’s primetime coverage averaged a 2.7 adult 18-49 rating from 8:00-11:00 pm or a 2.8 rating from 8:30-11:00.   That’...
by Mitch Metcalf
 

 

 

SKEDBALL: Winter Olympic Ratings Update

Last night’s Olympic primetime coverage on NBC averaged a turgid 3.5 adult 18-49 rating from 8:00-11:00 pm in the fast nationals.  The 8:00 half hour will almost certainly be excluded from the ratings, as they have on th...
by Mitch Metcalf
 

 
 

SKEDBALL: Winter Olympic Ratings Update

Last night’s Winter Olympic coverage on NBC in primetime averaged a 4.9 adult 18-49 rating from 8:00-11:00 pm, but that rating increases to a 5.2 if the 8:00-8:30 half hour is excluded for being free of national commercia...
by Mitch Metcalf
 

 

 

UPDATED: THE SKED CABLE/NETWORK SCORECARD – 2/20/14

  AFTERNOON UPDATE:  THE WINTER OLYMPICS gained only 0.1 in adjusted numbers, bringing it to 5.0, more than a point behind Vancouver and more than 3 points behind Turin for the night.  (Don’t even ask about Salt La...
by Mitch Salem
 

 
 

UPDATED: THE SKED CABLE/NETWORK SCORECARD – 2/19/14

  AFTERNOON UPDATE:  NBC wasn’t able to exclude the 8PM half-hour of its WINTER OLYMPICS coverage, and consequently its rating stayed at 5.0, just barely above the 2d-lowest night of Turin  And without getting too ...
by Mitch Salem
 

 

 

UPDATED: THE SKED CABLE/NETWORK SCORECARD – 2/18/14

  UPDATE:  THE OLYMPICS excluded the 8PM half-hour (no commercials) and by that means was able to adjust up to 5.0 for the rest of primetime. TUESDAY CABLE:  TEEN MOM (MTV) led the night with 1.4, up 0.1 from last week.  BE...
by Mitch Salem
 

 
 

SKEDBALL: Winter Olympic Ratings Update

Last night’s Olympic coverage from Sochi, Russia averaged a 5.0 adult 18-49 rating from 8:00-11:00 pm, although the final number will probably come in at a 5.2 rating when the 8:00 half hour is excluded for not containing...
by Mitch Metcalf
 

 

 

UPDATED: THE SKED CABLE/NETWORK SCORECARD – 2/17/14

  UPDATE: Per expectations, the WINTER OLYMPICS adjusted to a 5.6 rating on Monday (Nielsen is still behind, recovering from the horror of dealing with a regular national holiday).  ALMOST HUMAN gained 0.1 to hit 1.7, tying t...
by Mitch Salem
 

 
 

UPDATED: THE SKED CABLE/NETWORK SCORECARD – 2/16/14

  UPDATE:  THE WINTER OLYMPICS didn’t adjust up quite as much as we expected, hitting 4.9.  UP fittingly went a bit higher, by 0.1 to 1.0.  SUNDAY CABLE:  Although THE WALKING DEAD (AMC) fell a sharp 1.4 from las...
by Mitch Salem
 

 

 

SKEDBALL: Winter Olympic Ratings Update

NBC’s Winter Olympic coverage Tuesday night averaged a 4.8 adult 18-49 rating from 8:00-11:00 pm, below the same night in Vancouver 2010 (5.5 rating) and well below the same night in Turin 2006 (7.5 rating), which was hel...
by Mitch Metcalf
 

 
 

SKEDBALL: Winter Olympic Ratings Update

NBC’s Winter Olympic coverage from Sochi last night averaged a 5.6 adult 18-49 rating from 8:00-11:00 pm, actually above an unusually weak comparable night in Vancouver (5.4 rating) but well below Turin’s 6.8 rating...
by Mitch Metcalf
 

 

 

SKEDBALL: Winter Olympic Ratings Update

NBC averaged a 4.8 adult 18-49 rating from 7:00-11:00 pm Sunday night in the preliminary fast nationals, although the final rating for Sunday’s coverage will probably be a 5.0 rating when the low-rated 7:00 half hour is e...
by Mitch Metcalf
 

 
 

SKEDBALL: Winter Olympic Ratings Update

The wheels have pretty much come off the Olympic cart in Russia.  Saturday night was even worse than Friday’s disaster, a preliminary 4.3 adult 18-49 rating from 8:30-11:00 pm Saturday night (assuming the first half hour...
by Mitch Metcalf
 

 

 

SKEDBALL: Winter Olympic Ratings Update

A brutal night for NBC from Sochi: a preliminary 4.5 adult 18-49 rating from 8:00-11:00 pm, versus a 5.5 rating on the same night in Turin 2006, a 5.4 from Vancouver 2010 and 8.5 from Salt Lake City 2002.  Events last night in...
by Mitch Metcalf