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The Sked: PROMO WATCH — Update through March 1

>The most recent Promo Watch numbers are based on prime time broadcast network programming between February 16 and March 1, with about 16 hours of programming sampled for each network over that period.  (Click “read ...
by Mitch Metcalf
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 4/3/12

> NEW GIRL is losing that new-show gleam. FOX:  Whether it’s been caused by the accumulated agony of FOX’s 4-sitcom schedule (with I Hate My Teenage Daughter and Raising Hope reruns as lead-ins), the reality re...
by Mitch Salem
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 4/17/12

> Another experiment fails. ABC:  PRIVATE PRACTICE has been comfortably successful on Thursdays, in the shelter of older sibling Grey’s Anatomy. but the network’s attempt to try it out on Tuesday nights–w...
by Mitch Salem
 
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The Sked: PROMO WATCH — Update through March 20

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 14 and March 20, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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THE SKED: NBC MIDSEASON SCHEDULE

> NBC has unaccountably decided not to air a midseason schedule consisting of a test pattern and the words “For the love of God, bring back football…” scrolling at the bottom of the screen.  On the contra...
by Mitch Salem
 
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The Sked: TUESDAY RATINGS April 17

>Last night every network was down from last week despite only one network (CBS) airing mostly repeats.  It’s a battle of mediocrity on Tuesday nights, with only half a rating point separating first place (2.4) from ...
by Mitch Metcalf
 
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The Sked

The Sked: Cable Ratings March 13

>Earlier today in our post on the Tuesday fast nationals for the broadcast networks, we posited that Tosh.0 on Comedy Central would be the #1 program in the 10 pm time period Tuesday.  Turns out that Tosh.0 came in signifi...
by Mitch Salem
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 5/8/12

        Season finales (some of them) shake things up. NBC:  THE VOICE finale was up almost 40% from last week’s episode, to a 4.3 that handed NBC the night.  The only stumble came from moving FASHIO...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — through March 8

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 4 and March 8, with about 10 hours of programming sampled for each network over that period.  (Click “read more...
by Mitch Salem
 
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The Sked: TUESDAY RATINGS April 24

>Another close battle for first place Tuesday night between FOX and NBC.  Last week NBC beat FOX by one tenth of a rating point.  This week, FOX is ahead by one tenth on Tuesday night in the fast nationals, but adjust...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS March 13

>What an ugly night Tuesday has become.  Between the Daylight Saving Time effect early in the evening, a bumper crop of repeats, mid-season shows that are going nowhere, and a million other options (including streaming, DV...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS March 27

>The return of Dancing to Tuesday brought ABC back above a 2 rating and into second place, but far below the lofty 3.4 rating the network scored on this night a year ago.  Steady as always, CBS held on to first place for t...
by Mitch Metcalf
 
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The Sked: TUESDAY RATINGS March 20

>Another tough Tuesday on the broadcast networks.  Back with original episodes, CBS won the night with a 2.7 rating with Adults 18-49, and The Eye is the only network with a show over a 3 rating on the night (NCIS with a s...
by Mitch Metcalf
 
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The Sked

The Sked: PROMO WATCH — Update through March 26 & Why So Few Promos on CBS?

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 20 and March 26, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Update through February 19

>Over halfway through the February ratings sweep, the broadcast networks continue to exhibit very different strategies in allocating their precious on-air promotion time to market and launch new programs as well as supporting t...
by Mitch Salem
 
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