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EARLY FRIDAY BOX OFFICE: “50 Shades” of Box Office Domination Begins

  FIFTY SHADES OF GREY (Universal/Focus) had the giant box office start that’s been anticipated since the movie was announced.  According to preliminary numbers at Deadline, it earned $31M on Friday (that includes $...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “50 Shades Freed” Solid, “Peter Rabbit” OK, “15:17 To Paris” Slow

  Although still down steeply from Fifty Shades of Grey, FIFTY SHADES FREED (Perfect World/Universal) is opening on par with the initial sequel Fifty Shades Darker.  According to preliminary numbers at Deadline, Freed ear...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Boo 2″” Tops Weak “Geostorm,” “Only The Brave” & “Snowman”

  It’s a busy but not particularly big weekend at the multiplex.  The weekend’s winner will be BOO 2! A MADEA HALLOWEEN (Lionsgate), which did a fairly good job of holding the audience for last year’s or...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Boss Baby” vs. “Beauty” & “Smurfs” vs. “Going In Style”

  There are two neck-and-neck races at the top of the weekend box office, but neither is especially thrilling. The #1-2 slots will be fought between holdovers.  According to preliminary numbers at Deadline, THE BOSS BABY ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: Another Winning Holiday For “Last Jedi” & “Jumanji,” But “All The Money” Starts Slow

  Most films will rise this weekend compared to last week, simply because New Year’s Eve is a bigger moviegoing occasion than Christmas Eve.  Generally, box office should rise 20% or so on Saturday, drop around 30% ...
by Mitch Salem
 
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EARLY FRIDAY BOXOFFICE: “Man Of Steel” Leaps Over Multiplexes In A Single Bound

  MAN OF STEEL (Warners) had the opening it was looking for, with preliminary numbers at Deadline giving it $46M on Friday.  That includes $9M from Friday midnight shows, but not an additional $12M from Wal-Mart tie-in sc...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Ralph,” “The Grinch,” Golden Globe Nominees Lead Holdover Weekend

  The lack of any new wide openings and the arrival of the year’s Golden Globe nominations are making for a strong holdover weekend, although for some titles more than others.  According to preliminary numbers at D...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Spectre” and “Peanuts” Bring Hollywood Back

  After several painful weekends burdened by one high-profile flop after another, Hollywood was bailed out by two of its most venerable franchises. SPECTRE (MGM/Columbia/Sony) will be, based on preliminary numbers at Deadl...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: All Lions & Tigers & Bears As “Jungle Book” Devours “Keanu,” “Mother’s Day”

  With summer blockbuster season just days away, none of the studios brought their A game this weekend.  KEANU (New Line/Warners) isn’t going to do for Keegan Michael-Key and Jordan Peele what Trainwreck did for Com...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “If I Stay” Leads Weak Friday; “Guardians” Likely to Retake Weekend

  At the beginning of the month, the success of Guardians of the Galaxy and Teenage Mutant Ninja Turtles was prompting some to excitedly conclude that the box office year was now truly 52 weeks long.  But the second half ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Chappie” Wins (So To Speak); “Unfinished Business” Flops Even Worse

  An oddity of this year’s box office is that while a few very big hits (American Sniper, 50 Shades of Grey, The SpongeBob Movie) have pushed the total 2015 take well above last year’s start, there have been no...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Pirates,” “Baywatch” Drown On Memorial Day Weekend

  It’s beginning to look like a long, dark summer for Hollywood, which is adding two more box office disappointments to a growing list over this Memorial Day weekend.  PIRATES OF THE CARIBBEAN: DEAD MEN TELL NO TALE...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Jigsaw” Doesn’t Scare, “Thank You For Your Service” & “Suburbicon” Flop

  Rebooting an aged horror franchise can be tough.  Recent attempts to bring back Alien, Scream and Friday the 13th have faltered, and now Saw, rechristened as JIGSAW (Lionsgate), isn’t off to much of a start.  Pre...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Light Between Oceans,” “Morgan” Flop On Labor Day Weekend

  Although it’s possible for a horror or action movie to make some money over Labor Day weekend, no studio opens a movie it cares about for the holiday that repels moviegoers.  This weekend’s openings won̵...
by Mitch Salem
 
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