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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 6/3/12

  Universal, having eaten a poisoned apple with Battleship, is relieved by this weekend’s tastier produce. OPENINGS:  SNOW WHITE & THE HUNTSMAN (Universal) muscled its way to a $56.3M opening, which is what it n...
by Mitch Salem
 
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SHOWBUZZDAILY MEMORIAL DAY BOXOFFICE SCORECARD

    Beware of studio estimates and round numbers. OPENINGS:  In order to get MEN IN BLACK 3 (Sony) to a round $70M for the 4-day weekend, the studio had to claim the lowest Monday drop of the market’s Top 9 fil...
by Mitch Salem
 
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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 5/27/12

    Don’t hold your breath for Men In Black 4.   OPENINGS:  The US 3-day weekend numbers on MEN IN BLACK 3 (Sony) are in accord with last night’s lackluster preliminary estimate of $55M.  Sony is pr...
by Mitch Salem
 
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SHOWBUZZDAILY EARLY WEEKEND BOXOFFICE REPORT 5/26/12

The “kids” didn’t show up for MEN IN BLACK 3 (Sony) on Saturday–it was wishful thinking to believe they would, considering the franchise’s decade-long absence–and the result, according to pre...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY BOXOFFICE SCORECARD – 5/25/12

    J and K aren’t the only ones wearing black today. OPENINGS:  In what’s starting to look like a bad summer for any movie not called The Avengers, MEN IN BLACK 3 (Sony) opened with a subpar $18M on Frid...
by Mitch Salem
 
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SHOWBUZZDAILY EARLY FRIDAY BOXOFFICE REPORT – 5/25/12

The softness of MEN IN BLACK 3‘s (Sony) appeal noted in Mitch Metcalf’s predictions for this weekend seems to be very real.  According to preliminary numbers at Deadline, and contrary to much more bullish forecasts...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY BOXOFFICE SCORECARD – 5/18/12

    Audiences sank Universal’s Battleship. OPENINGS:  There’s no way to spin the arrival of BATTLESHIP (Universal)  as anything other than a horribly expensive flop.  Its $9M opening day is even less th...
by Mitch Salem
 
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