Articles

July 26, 2013
 

THURSDAY NIGHT BOX OFFICE: “The Wolverine” Shows Its Claws & Updated Thursday Box Office Chart

 

THE WOLVERINE (20th) is the weekend’s only big newcomer at the box office, and it got off to a healthy $4M start last night.  That number is particularly strong since Wolverine held off till 10PM to start its launch–unlike other summer openings that have begun their “Fridays” at 6-7PM on Thursday–and it was was notably ahead of the $3.6M start for World War Z.  Of course, Wolverine is also exactly the kind of presold franchise movie that should start off with a bang (Iron Man 3 began with $15.6M on Thursday night), so we’ll see over the course of the weekend how well it holds up.

TITLE THURSDAY NIGHT BOX OFFICE WEEKEND BOX OFFICE THURS AS % OF WEEKEND
IRON MAN 3 15.6M 174.1M  9%
THE GREAT GATSBY 3.3M 50.1M  6.6%
STAR TREK INTO DARKNESS 3.3M
(Wed screenings pre-Thurs opening)
70.2M  4.7%
FAST & FURIOUS 6 6.5M 97.4M  6.7%
THE HANGOVER PART III 3.1M 41.7M  7.4%
NOW YOU SEE ME 1.5M 29.4M  5.1%
AFTER EARTH 1M 27.5M  3.6%
THE PURGE 3.4M 34.1M  10%
THE INTERNSHIP 800K 17.3M  4.6%
THIS IS THE END 2.2M
(Tues screenings pre -Wed opening)
20.7  10.6%
MAN OF STEEL 12M
(Wal-mart sponsored screenings)
128.6M  9.3%
WORLD WAR Z 3.6M 66.4M  5.4%
MONSTERS UNIVERSITY 2.6M 82.4M  3.2%
THE HEAT 1M 39.1M  2.5%
WHITE HOUSE DOWN 1.35M 24.9M  5.4%
DESPICABLE ME 2 4.7M
(Tues screenings pre-Wed opening)
83.5M  5.6%
THE LONE RANGER 2M(Tues screenings pre-Wed opening) 29.2M  6.8%
PACIFIC RIM 3.6M 37.3  9.7%
GROWN UPS 2 2.3M 41.5  5.5%
THE CONJURING 3.3M 41.9  7.9%
R.I.P.D. 773K 12.7  6.1%
THE WOLVERINE 4M ???  ???



About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."