Articles

THE SKED 2013 UPFRONTS: CBS Featurette – “Mom”

Posted May 15, 2013 by Mitch Salem

  No name has more cachet at CBS than Chuck Lorre’s.  He’s given the network The Big Bang Theory, 2 1/2 Men and Mike & Molly, and hopes are high that his MOM, taking over the Monday 9:30PM timeslot this fall, can join those at the top of the ratings heap.  The network’s behind-the-scenes featurette, […]

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2014-15 TV Season

NIELSENWAR 2014-15: C7 Will Save the Networks! (Or Maybe Not)

Posted June 5, 2014 by Mitch Salem

  According to Advertising Age, advertisers have begun to buy time on the broadcast networks for the 2014-15 TV season, which is the whole reason the hoopla of the “Upfronts” exists in the first place.  There are two basic components to each of these sales (although they can become quite intricate):  the rate that buyers […]

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Articles

THE SKED 2013 UPFRONTS: FOX Trailer – “Enlisted”

Posted May 13, 2013 by Mitch Salem

  ENLISTED has been curiously scheduled, placed in the hinterlands of 9:30PM on Fridays after Raising Hope, where the upside is that at least expectations will be low  The show is written by Kevin Biegel, whose previous series have included Scrubs and Cougar Town, and it stars Geoff Stults as one of a trio of […]

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Articles

THE SKED’s Fall TV Ratings Predictions – Monday

Posted May 20, 2013 by Mitch Salem

  The Upfronts are over, which means the real Upfronts are about to begin–that is, the networks’ advance sale of advertising time (usually about 80% of the season’s total) for the Fall 2013 TV season.  Although last week’s Upfront presentations now serve a marketing and publicity purpose as well, their original–and still most important–goal is […]

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2017-18 TV Season

NIELSENWAR: REVISED 5-Network Grid with New NBC Line-Up

Posted May 30, 2017 by Mitch Salem

  In a very unusual move, NBC has already made major changes in the fall schedule that it announced just 2 weeks ago.  In fact, it’s changed the centerpiece of that schedule, reversing the move of its breakout hit This Is Us to Thursdays, and leaving it instead on Tuesday.   As the chart indicates, This Is […]

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2014-15 TV Season

NIELSENWAR: The ABC Fall Schedule (with Trailer Reviews)

Posted May 12, 2015 by Mitch Salem

  ABC made some impressive strides this past season, especially on Wednesday and Thursday, and it was probably wise that the network decided to adopt a conservative schedule for the Fall.  Here’s a quick look, along with the network’s reported midseason plans, and reviews of the new shows’ trailers (new shows are in ALL CAPS, […]

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2014-15 TV Season

NIELSENWAR 2014-15: The Fox Schedule – Grid and Instant Analysis

Posted May 12, 2014 by Mitch Salem

  Just a day after NBC announced the end of its Thursday Must-See-TV block of comedies, FOX is breaking up its Animation Domination Sundays with a pair of live-action sitcoms.  There are plenty of changes to the FOX line-up on the way, and here’s a quick breakdown: MONDAY:  Matching the new Batman prequel GOTHAM with […]

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Articles

THE SKED 2013 UPFRONTS: CW Promos – “Reign”

Posted May 16, 2013 by Mitch Salem

  CW has released a :30 promo and a little more than a minute of REIGN, the teen Mary, Queen of Scots soap that will have the showcase spot on its schedule next fall, Thursday 9PM after The Vampire Diaries.  Here’s what we’ve got: Promo Clip Well, there’s Mary all right, and there’s Francis, whom […]

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