BROADCAST FINALS:  Primetime was led by ABC’s coverage of the JIMMY KIMMEL BOWL at 0.49, although that was outrated by the network’s afternoon INDEPENDENCE BOWL at 0.60.  The highest-rated show on broadcast was NBC’s part-quasi-live, part clip-show Covid-burdened SNL at 0.89.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  NFL Network’s primetime […]

  Don’t get too comfortable with this morning’s numbers.  Per Mitch Metcalf:  “Because of local pre-emptions for NFL preseason games, each network except for FOX should decline in the official nationals.  CBS, NBC and CW should drop about one tenth of a rating point (maybe two tenths).  But ABC will drop the most (down four […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

Even by the subdued standards of Friday network TV, this was a dull night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

Note: The numbers for NFL SUNDAY NIGHT FOOTBALL on NBC and MLB NLCS Game 7 on FOX will rise +15% to +20% on the official nationals tomorrow when live viewing is counted from 5-8PM on the West Coast, where three of the four teams involved are based. The numbers of ABC, CBS and CW, in […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable, up a tick to 0.57, with the lead-in hour up 0.07 to 0.35.  ESPN’s NBA doubleheader was at 0.44/0.42.  Discovery’s […]

NOTE: The CBS numbers below do not include live viewing from 5-8pm PT on the West Coast, where both opponents in the NCAA semifinal #2 are based. The official nationals for the game (available Tuesday morning) will be at least +20% higher than the CBS time period numbers below.  DEMOGRAPHIC DETAIL: For each broadcast program (or […]