THE ODD COUPLE fit neatly into CBS’s big night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  NETWORK UPDATE:  There were 0.1 increases for THE BIG BANG THEORY and the 2 1/2 MEN finale in final numbers.  THE ODD COUPLE stayed where it was, but it was very steady throughout its half-hour (up 0.1 at 8:45PM), which is a promising sign.  In addition, SCANDAL and HOW TO GET AWAY WITH MURDER […]

The AUDIENCE MAP series continues with a look at the detailed demographics for The CW’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from […]

  NETWORK UPDATE:  Could EMPIRE go any higher?  Why yes it could, up another 0.1 in final ratings to an even more phenomenal 5.2, and it took AMERICAN IDOL along for the 0.1 ride.  Also gaining 0.1 in the adjusted numbers:  MODERN FAMILY and ARROW.  However, STALKER and THE 100 were on the wrong end […]

  There’s no keeping EMPIRE down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  NETWORK UPDATE:  NCIS and THE FLASH each gained 0.1 in final ratings, and SUPERNATURAL lost 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): TLC’s 19 KIDS AND COUNTING topped Tuesday cable at 1.22, with a lead-in COUNTDOWN show at 0.63 and lead-out […]

  NETWORK UPDATE:  THE BACHELOR and the season finale of CELEBRITY APPRENTICE each gained 0.1 in final ratings. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): BETTER CALL SAUL held extremely well in its 2d Monday airing, down just 0.05 to 1.58 to top […]

  FRESH OFF THE BOAT continued to look promising for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]