January 15, 2015



EMPIRE is the real thing.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Demo Profile 2015 WED 14 Jan

FOX:  Remarkably, EMPIRE refuted conventional wisdom about shows falling in their 2d weeks, growing instead by 0.2 to a 4.0 rating that makes it the biggest new show of the season and the highest-rated drama on network TV.  It grew a tremendously impressive 1.1 from its AMERICAN IDOL lead-in (which was down 0.3 from last week’s season premiere to 2.9, putting it 1.1 below the Week 2 Wednesday last year). 

ABC:  The whole line-up was down:  THE MIDDLE by 0.1 to 2.2, THE GOLDBERGS by 0.2 to 2.3, MODERN FAMILY by 0.2 to 3.0, and BLACK-ISH by 0.1 to 2.0.  A FOREVER rerun wrapped up the night weakly at 0.7.

NBC:  Another evening of losses:  THE MYSTERIES OF LAURA fell 0.2 to 1.1, SVU by 0.3 to 1.4, and CHICAGO PD by 0.1 to 1.5.

CBS:  THE MENTALIST stayed at 1.3.  CRIMINAL MINDS and STALKER, both preempted last week, returned at 2.2/1.5.

CW:  Still in reruns at 0.2/0.2.

With the notable exceptions of THE BIG BANG THEORY and HOW TO GET AWAY WITH MURDER, everything is new tonight.  CW airs 2 hours of THE WORLD DOG AWARDS.  (Stay!)

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2015 WED 14 Jan

CABLE RATINGS: Come back early tomorrow morning (Friday) for detailed demographic ratings for top cable programs from this day, a half a day later than usual. Here’s a summary of the ratings delays that will continue through next week.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.