BH90210 continued downward.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
CBS: BIG BROTHER led the night, up 0.2 to 1.3. It was followed by reruns at 0.4/0.3.
NBC: AMERICA’S GOT TALENT (1.1), SONGLAND (0.7) and THE INBETWEEN (0.4) were all steady.
FOX: After MASTERCHEF slipped 0.1 to 0.7, BH90210 dropped 0.2 to 0.8.
CW: BULLETPROOF held at 0.1, and HYPNOTIZE ME gained 0.1 to 0.2.
ABC: Reruns at 0.3-0.5.
Tonight, FOX has an NFL PRESEASON edition of THURSDAY NIGHT FOOTBALL.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
PREVIOUS WEDNESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS WEDNESDAY CABLE & BROADCAST NATIONALS
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