Broadcasters continued to trend downward.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: THE GOLDBERGS lost 0.1 to 0.5, then after AMERICAN HOUSEWIFE was steady at 0.5, THE CONNERS (0.5) and CALL YOUR MOTHER (0.3) were each down 0.1. FOR LIFE held at 0.3.
CBS: The year’s SUPER BOWL GREATEST COMMERCIALS special was at 0.6, followed by reruns at 0.2/0.2.
NBC: CHICAGO MED gained 0.1 to 1.0, CHICAGO FIRE remained at 0.9, and CHICAGO PD was down 0.1 to 0.8.
FOX: THE MASKED DANCER dipped 0.1 to 0.5, and NAME THAT TUNE dropped 0.2 to 0.4.
CW: The network renewed almost its entire slate yesterday for 2021-22, including RIVERDALE and NANCY DREW, which were steady at 0.1/0.1.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available with the broadcast finals.
PREVIOUS WEDNESDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS WEDNESDAY CABLE & BROADCAST NATIONALS
NEWS & LATE NIGHT BROADCAST RATINGS
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