April 15, 2015



Some veterans looked a bit shaky last night.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.


Demo Profile 2015 TUE.14 Apr

NBC:  THE VOICE is running more than half a point behind last week’s pace at this point of the season, down 0.3 to 2.4.  UNDATEABLE is currently up 0.1 to 1.5, although there could be an adjustment this afternoon, and ONE BIG HAPPY lost 0.1 to 1.1.  The night ended with a 0.9 rerun of CHICAGO FIRE.

CBS:  NCIS dropped 0.2 to 1.9, the first time that series has ever dipped below a 2 rating.  NCIS: NEW ORLEANS gained 0.1 to 1.8.  PERSON OF INTEREST parlayed a return appearance by former regular Taraji P. Henson into an extra 0.1, bringing it to 1.4.  (CBS may have hoped for more, considering that the show was airing against reruns on the other networks.)

ABC:  FRESH OFF THE BOAT stayed at 1.4, and REPEAT AFTER ME gained 0.1 to 1.0.  AGENTS OF SHIELD was up 0.1 to 1.6, and then a rerun of the AVENGERS-themed JIMMY KIMMEL LIVE from Monday late-night scored 0.9.

FOX:  HELL’S KITCHEN held at 1.2.  After a 0.5 NEW GIRL rerun, WEIRD LONERS fell 0.1 to 0.6.

CW:  THE FLASH stayed at 1.3, and IZOMBIE rose 0.1 to 0.8.

NBC is in reruns tonight, but the other networks are new, other than a MODERN FAMILY rerun on ABC.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Daily Comp 3way 2015 TUE.14 Apr v2


CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.