Articles

March 9, 2016
 

SHOWBUZZDAILY TUESDAY NETWORK SCORECARD – 3.8.2016

 

Another lackluster night for ABC.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fasts Demo 2016 Mar TUE.08

ABC:  OF KINGS AND PROPHETS premiered at 0.8, last place in its hour and likely to be the latest victim of the network’s Tuesday 10PM curse.  The only excuse it can offer is that it didn’t have much of a lead-in from AGENTS OF SHIELD, which returned down 0.2 from its fall finale to 1.1.  In the 8PM hour, FRESH OFF THE BOAT was the night’s one bright spot, up 0.2 from its last airing 2 weeks ago to 1.4.  THE REAL O’NEALS, though, couldn’t capitalize on that:  its 1.1 was a bit better than THE MUPPETS had been doing, but way down from the 1.8/1.9 it scored for its preview airings last Wednesday.

NBC:  The network couldn’t have asked for more from its LITTLE BIG SHOTS preview than last night’s 2.9, a great job of holding its 3.1 lead-in from THE VOICE, which was up 0.1 from last week.  It won’t have that level of lead-in on Sunday, but clearly there’s an audience for it.

FOX:  In the only hour of fresh programming last night, NEW GIRL and GRANDFATHERED were steady at 1.2/0.8.  The reruns that followed were at 0.6/0.5.

CBS:  After NCIS/NCIS: NEW ORLEANS reruns that were both at 1.1, LIMITLESS was down 0.1 to 1.0.

CW:  Reruns at 0.4/0.3.

ABC airs the season finale of bubble drama AMERICAN CRIME tonight, and NBC continues previewing its Sunday line-up with 2 episodes of THE CARMICHAEL SHOW following a clip show from THE VOICE.  On cable, WGNAmerica debuts its slavery drama UNDERGROUND.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fasts Track 2016 Mar TUE.08

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.

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About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."