The last night for a while that won’t be owned by NBC.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
CBS: BIG BROTHER easily won the night, up 0.1 from last Thursday to 1.9. It was preceded (1.3/1.0, the higher number of course for THE BIG BANG THEORY) and followed (0.6) by reruns.
ABC: BATTLEBOTS held at 0.8, and then the 2-hour season finale of GREATEST HITS was up 0.3 to 0.9.
FOX: The 2-hour season finale of HOME FREE was steady at 0.6.
CW: BEAUTY AND THE BEAST and the LEGENDS OF TOMORROW rerun are both currently up 0.1 to 0.3.
NBC: A RIO OLYMPICS PREVIEW was at 1.1, followed by 1.0 for a rerun of AMERICAN NINJA WARRIOR.
There’s no question about tonight’s main event: NBC’s coverage of the RIO SUMMER OLYMPICS OPENING CEREMONY. As is usually the case with the network’s primetime coverage, it will air on tape delay nationwide.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
The Comparisons chart will return next week.
COMING TOMORROW: Complete coverage of Summer Olympics ratings from Rio, starting with audience estimates for tonight’s Opening Ceremony.
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