April 14, 2017



NBC’s Thursday didn’t get any better.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2017 Apr 13.THU

ABC:  SCANDAL’s hyped 100th episode (which incorporated an alternate timeline) pushed the show up 0.2 to 1.4.  Around it, GREY’S ANATOMY (1.7) and THE CATCH (0.7) were steady.

NBC:  An experimental airing of a new TRIAL & ERROR in the SUPERSTORE slot only resulted in an 0.6, even lower than the show has been doing on Tuesdays.  POWERLESS (0.6), CHICAGO MED (1.0) and the finale of THE BLACKLIST: REDEMPTION (0.7) were all steady.

CBS:  THE BIG BANG THEORY tumbled 0.3 to 2.4, and that naturally pulled THE GREAT INDOORS down 0.2 to 1.2.  MOM (1.3) and LIFE IN PIECES (1.1) were each down 0.1.  THE AMAZING RACE stayed at 0.9.

FOX:  MASTERCHEF JR held at 0.9, but KICKING & SCREAMING lost 0.1 to 0.5.

CW:  SUPERNATURAL (0.5) and RIVERDALE (0.3) remained where they were.

CBS’s MACGYVER reboot airs its season finale tonight.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2017 Apr 13.THU

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.




About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.