The return of ShondaLand didn’t disrupt the other networks very much.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: GREY’S ANATOMY led the midseason returns last night with 2.4, down 0.1 from its November 2015 fall finale. SCANDAL’s 2.1 was down 0.3 from its last airing. HOW TO GET AWAY WITH MURDER returned at 1.8, down half a point from November. Compared to last year’s midseason premieres on January 29, 2015, GREY’S fell 0.4, SCANDAL an ugly point and a half, and MURDER was down an almost as bad 1.3.
NBC: All things considered, the line-up held up well. YOU, ME AND THE APOCALYPSE and THE BLACKLIST each slipped 0.1, respectively to 0.8 and 1.4. SHADES OF BLUE was steady at 1.1.
CBS: THE BIG BANG THEORY and MOM held last week’s 3.8 and 2.1, while LIFE IN PIECES lost 0.1 to 2.1. After a rerun BIG BANG THEORY at 1.4 (the same as last week’s final score for the canceled ANGEL FROM HELL), ELEMENTARY stayed at 1.1.
FOX: AMERICAN IDOL lost 0.1 to 2.1.
CW: LEGENDS OF TOMORROW held last week’s 0.9, and THE 100 shed 0.1 to 0.5.
THE AMAZING RACE returns to CBS tonight, and ABC airs BE MY VALENTINE, CHARLIE BROWN.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
###
About the Author
