CBS’s season of THURSDAY NIGHT FOOTBALL ended with a bang.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
CBS: Last night’s THURSDAY NIGHT FOOTBALL Denver vs. San Diego match-up was far more alluring to viewers than last week’s game, up 0.9 from last week’s preliminary rating to 4.8.
ABC: All the Shondaland shows rose: GREY’S ANATOMY by 0.1 to 2.5 (although things will get tougher next week when THE BIG BANG THEORY returns to Thursdays), SCANDAL by 0.1 to 3.0, and HOW TO GET AWAY WITH MURDER by 0.2 to 3.0.
NBC: No relief for the Peacock, as THE BIGGEST LOSER dropped 0.1 to tie its low 1.2, BAD JUDGE lost 0.2 to 1.0, A TO Z fell 0.1 to 0.9, and PARENTHOOD slipped 0.1 to 1.2.
FOX: GRACEPOINT, steady at 0.8, couldn’t even outscore its rerun BONES lead-in (0.9).
CW: THE VAMPIRE DIARIES was down 0.1 to 0.8, but at least until afternoon adjustments, REIGN was up 0.1 to 0.5.
NBC launches its Friday dramas tonight, with CONSTANTINE following the season premiere of GRIMM. FOX has WORLD SERIES GAME 3.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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