Articles

August 21, 2020
 

SHOWBUZZDAILY THURSDAY NETWORK SCORECARD – 8.20.2020

 

The final night of the DEMOCRATIC NATIONAL CONVENTION remained within the 0.2-0.4 range of the previous nights.  In 2016 Night 4 rose from Night 3, although that was mostly because CBS (which had Thursday’s big lead-in) doubled its Wednesday number. 

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

ABC:  After reruns at 0.4/0.4, DEMOCRATIC CONVENTION coverage was at 0.4.

CBS:  BIG BROTHER was steady at 1.0, and after reruns at 0.4/0.3, DEMOCRATIC CONVENTION coverage was at 0.2.

NBC:  Reruns at 0.4/0.3 were followed by DEMOCRATIC CONVENTION coverage at 0.3.

FOX:  Reruns at 0.2/0.3.

CW:  Notwithstanding the chart above, it was the premiere of MYSTERIES DECODED at 0.2, followed by a rerun at 0.1.

Tonight, CW will continue to air new episodes of BEING REUBEN, probably the lowest-rated broadcast series in history.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.

Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). Accurate program ratings will be available this afternoon with the broadcast finals.

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top Thursday cable programs and broadcast finals.

PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)

PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS

NEWS & LATE NIGHT BROADCAST RATINGS

SPORTS RATINGS

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.