Not even football is immune from broadcast ratings erosion.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: The HALL OF FAME GAME, traditionally the start of the NFL’s exhibition season, had a preliminary 1.4, down from last year’s 1.8 (which adjusted up to 2.0 in finals).
CW: The series finale of IZOMBIE was steady at 0.2, while THE OUTPOST gained 0.1 to 0.2.
ABC: HOLEY MOLEY rose 0.1 to 0.7, and both FAMILY FOOD FIGHT (0.4) and REEF BREAK (0.3) stayed at last week’s numbers.
CBS: LOVE ISLAND (0.5), BIG BROTHER (1.0) and ELEMENTARY (0.3) were all steady.
FOX: MASTERCHEF was up 0.1 to 0.8, and SPIN THE WHEEL held at 0.5.
Tonight, ABC’s AGENTS OF SHIELD ends its penultimate season with back-to-back episodes. On cable, HBO premieres A BLACK LADY SKETCH SHOW.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.
CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top cable programs from this day.
PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS
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