CBS: From Mitch Metcalf: The regular CBS Sunday schedule is on a 45-50 minute slide. The NCAA tournament ran over to about 7:50 pm (North Carolina vs Kansas). The 3.8 adult 18-49 rating shown above is an adjusted fast national rating, a ShowbuzzDaily estimate of what the official rating will be tomorrow morning when the time zones are adjusted for this live telecast.
ABC: The woes of ONCE UPON A TIME continue, as last year’s hit reached a new all-time low 2.1. That’s still the network’s highest rating for a Sunday show, but its sinking status has to be depressing for ABC. REVENGE stayed even at 1.8, and RED WIDOW rose a couple of insignificant ticks to 1.2.
NBC: After 1.1 for 2 hours of a repeat DEADLINE, CELEBRITY APPRENTICE hit a new all-time low 1.5.
FOX: As a sign of how important THE SIMPSONS continues to be, a rerun episode last night was only 0.1 below the new BOB’S BURGERS that followed it, 1.6 to 1.7. (Bob, though, has been nicely steady no matter what its lead-in has been.) In the 9PM hour, FAMILY GUY was up 0.2 to 2.6, and AMERICAN DAD rose 0.7 to an above-average 2.3.
If you find room in your prayers for NBC, tonight is the night they’ll pay off–or not, as THE VOICE and REVOLUTION return to salvage what’s left of the Peacock’s season. The other networks will greet the returnees with all-new line-ups.
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WEDNESDAY Ratings
Preliminary ratings are delayed by Nielsen until at least 9:30 am PT (90 minutes past due). The ratings service is performing extra “quality checks,” so be prepared for unusually high quality ratings later this morning!
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The Sked: SUNDAY Ratings
Sunday preliminary broadcast ratings: 60 Minutes and the CBS 7:00-7:30 half hour specifically inflated by 10 minutes of the end of Masters coverage from 7:00-7:10 pm (mostly the monumentally awkward and amazingly tense ceremony in “Butler Cabin,” where the Green Jacket is awarded).
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THE SKED’S SUNDAY NETWORK SCORECARD – 8/26/12
Even exhibition football is football. NBC: NFL PRESEASON FOOTBALL took the night with a 2.9, which is just a taste of what the numbers will be in a few weeks when the real thing returns. Even a MADDEN NFL pre-show came in 2d place in the 7PM hour, trailing only……
About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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