Not all publicity is good publicity.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
NBC: Despite a solid week of media attention, SUNDAY NIGHT WITH MEGYN KELLY and its interview with alt-right figure Alex Jones actually fell 0.1 from last week to 0.5. The rest of the night was reruns at 0.6/0.6.
ABC: The game-show line-up dropped, with CELEBRITY FAMILY FEUD down 0.1 to 1.4, FUNDERDOME down 0.3 to 1.0, and THE $100,000 PYRAMID down 0.3 to 0.9. The night started with a 0.7 AMERICA’S FUNNIEST HOME VIDEOS rerun.
FOX: US OPEN final round coverage at 1.4 gave a boost to AMERICAN GRIT, up 0.1 to 0.5. The night ended with a 0.5 FAMILY GUY rerun.
CBS: After a 60 MINUTES that was down 0.3 to 0.5 (probably in part due to the golf competition), it was reruns at 0.4-0.5.
AMC’s BETTER CALL SAUL ends its season tonight, followed by a TALKING SAUL after-show.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
PREVIOUS SUNDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS SUNDAY CABLE & BROADCAST NATIONALS
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