November 26, 2018



The night was driven by football.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

ABC:  AMERICA’S FUNNIEST HOME VIDEOS gained 0.1 to 0.9, but DANCING WITH THE STARS JR (0.6) and SHARK TANK (0.7) each lost 0.1, the latter followed by a rerun at 0.5.

CBS:  Comparisons are to November 11, the last time the network had the late afternoon national NFL game.  60 MINUTES was up 0.1 to 2.1, GOD FRIENDED ME held at 1.0, NCIS: LA rose 0.1 to 0.9, and MADAM SECRETARY remained at 0.6.

FOX:  Similarly, comparisons are to November 11.  After a 0.4/0.5 hour of reruns, THE SIMPSONS was steady at 0.9, and BOB’S BURGERS dropped 0.1 to 0.9.  Another hour of reruns followed at 0.7/0.4.

CW:  SUPERGIRL stayed at 0.3, but CHARMED fell 0.1 to a new low 0.2.

NBC:  The preliminary 5.4 for SUNDAY NIGHT FOOTBALL was up 0.1 from last week’s early number.

Tonight, ABC brings back THE GREAT CHRISTMAS LIGHT FIGHT for the holiday season.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 live+same day ratings versus the same night last year and same night last week.

CABLE RATINGS: Come back Wednesday morning for detailed demographic ratings for programs from this day, later than usual due to the long holiday weekend.




About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.