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October 25, 2011
 

THE SKED: Monday Ratings – Network Scorecard – 10/24/11

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Written by: Mitch Salem
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The World Series continued to have little effect on the competition, although that might change on Wednesday.
CBS:  Once adjustments are made to remove local coverage of last night’s football game, the line-up should be just about where it was last week.  With the successful transition to Ashton Kutcher on 2 1/2 MEN and the hit introduction of 2 BROKE GIRLS to the line-up, CBS’s Monday is a night all the other networks can only aspire to.

ABCDANCING WITH THE STARS wasn’t able to take advantage of the male-skewing World Series on FOX (probably because it’s also old-skewing), while CASTLE stayed on par.
NBC:  Next week ROCK CENTER will make its debut at 10PM, but it won’t find the night a friendly one, with SING-OFF heading further down every week.  So far no one seems to care about the network’s PRIME SUSPECT push, but we’ll see how (if) it pays off on Thursday.
FOX:  The Series scored better than TERRA NOVA/HOUSE have been doing on Mondays, but not enough to make all the schedule turmoil worthwhile.  However, Wednesday (and especially Thursday, if there’s a Game 7) may be a different story.
CW:  Some nice news for HART OF DIXIE, which outscored its GOSSIP GIRL lead-in by a third and may be finding an audience.  (Although the decline of Gossip Girl, one of the network’s mainstays, is a problem.)  Next week CW will preempt both shows for Ringer reruns because their target audience often has other plans on Halloween night–however, Hart of Dixie didn’t seem to have gotten the memo, since their November 7 episode is pretty clearly one that was originally aimed at Halloween.


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."